For and against: Direct to consumer advertising is medicalising normal human experience: Against.

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

Who cites it

18 citing papers in PubMed, 1 synthesis or guideline pooled it.

1. Benefits and harms of direct to consumer advertising: a systematic review.Quality & safety in health care · 2005
   Pooled it
2. Covert Promotional Cancer-Related Content in Korean Search Engines: Computational Content Analysis of Naver and Google.Journal of medical Internet research · 2026
   Article
3. Innovation, advertising, personal selling, and sustainability in the industries massively benefited from major public health emergencies: paradoxical evidence from China.Frontiers in public health · 2023
   Article
4. Cross-sectional study of medical advertisements in a national general medical journal: evidence, cost, and safe use of advertised versus comparative drugs.Research integrity and peer review · 2021
   Article
5. The Impact of Direct-to-Consumer Pharmaceutical Advertising on Public Knowledge of Gastroesophageal Reflux Disease: A Study on Over-the-Counter Proton Pump Inhibitors.Patient preference and adherence · 2020
   Article
6. Using the Advocacy Coalition Framework to understand EU pharmaceutical policy.European journal of public health · 2018
   Article
7. Effect of Direct-to-Consumer Advertising on Statin Use in the United States.Medical care · 2017
   Article
8. The Evolution of Self-Reported Urinary and Sexual Dysfunction over the Last Two Decades: Implications for Comparative Effectiveness Research.European urology · 2015
   Article
9. Measuring Exposure to Direct-to-Consumer Advertising-A Validation Study in the Context of Cancer-Related Treatment Advertising.Communication methods and measures · 2014
   Article
10. A decade of controversy: balancing policy with evidence in the regulation of prescription drug advertising.American journal of public health · 2010
    Article
11. The European pharmaceutical industry: coming to a screen near you?Journal of the Royal Society of Medicine · 2008
    Article
12. Morals, medicine and change: morality brokers, social phobias, and French psychiatry.Culture, medicine and psychiatry · 2008
    Article
13. "Compliance" to "concordance": a critical view.The Journal of medical humanities · 2007
    Review
14. A history of drug advertising: the evolving roles of consumers and consumer protection.The Milbank quarterly · 2006
    Article
15. Cough: are children really different to adults?Cough (London, England) · 2005
    Article
16. What information do patients need about medicines? Perspectives from the pharmaceutical industry.BMJ (Clinical research ed.) · 2003
    Article
17. The pharmaceutical industry and disease mongering. The industry works to develop drugs, not diseases.BMJ (Clinical research ed.) · 2002
    Article
18. Too much medicine?BMJ (Clinical research ed.) · 2002
    Article

Corrections and comments

• Commented on by
  Too much medicine?2002
• Comment on
  For and against: Direct to consumer advertising is medicalising normal human experience: For.2002

Authors and funding

2 authors.

Funding

No grant is acknowledged in the PubMed record.

Abstract

PubMed holds no abstract for this paper.

Indexed as