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ArticleCommunication methods and measures2014

Measuring Exposure to Direct-to-Consumer Advertising-A Validation Study in the Context of Cancer-Related Treatment Advertising.

Andy Sl Tan et al.PubMed ↗Full text ↗Publisher ↗

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3 papers cite it

2014
2015
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Full record →Abstract, authors, funding and every citing paper · PMID 24693332