ArticleF1000Research2026
The impact of social marketing practices in promoting digital etiquette: a descriptive and analytical study on a sample of Fallujah University students.
Article in F1000Research, 2026. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Not yet cited in PubMed.
What it found
Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.
The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.
Who cites it
0 citing papers in PubMed.
No citing paper in PubMed yet.
Corrections and comments
PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.
Authors and funding
2 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
Background: The research aims to know the role of social marketing practices in enhancing digital etiquette at the University of Fallujah, through a descriptive and analytical study on a sample of students amounting to (215) students. The research problem was the deficiency in some students' commitment to digital etiquette. The importance of the study is highlighted in analyzing the impact of social marketing tools on raising awareness of ethical values on the Internet and elsewhere. The research recommends the necessity for Iraqi universities to adopt innovative social marketing practices to enhance digital responsibility, and develop technological infrastructure and human resources in line with the modern digital environment. Methodology: The research followed the descriptive analytical approach, and the data were collected via a questionnaire. The data were analyzed using the program (SPSS V.24) based on arithmetic means, standard deviations, the simple correlation coefficient (Pearson), and multiple linear regression testing to verify the influence relationships between the study variables. Results: Analytical results indicate that the university regularly adopts social marketing tools and activates its four dimensions (social product, social pricing, social promotion, and social distribution), which has had a positive impact on digital transformation. The data showed an increase in the level of commitment to digital etiquette among students by (25%) according to the approved digital behavior standards, with a significant moral impact (p < 0.05) of social marketing practices in promoting positive digital behaviors and reducing irresponsible behaviors. Conclusions: Social marketing practices play an important role in raising awareness among Fallujah University students about the importance of responsible digital behavior. The use of various methods such as awareness videos, graphics, and direct interaction with students also helped deliver ethical messages more effectively. The study confirms that social marketing is a real catalyst for social change in the digital environment.
Indexed as
Identifiers
What OpenQuestion holds
Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.