ArticleEntrepreneurship theory and practice2026
Crowd Evaluations of Entrepreneurs with Physical Disabilities: Stereotype Subtyping through the Lens of Benevolent Ableism.
Article in Entrepreneurship theory and practice, 2026. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Not yet cited in PubMed.
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3 authors.
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Abstract
We investigate how crowds evaluate pitches by entrepreneurs with versus without physical disabilities. Leveraging stereotype subtyping, we argue that entrepreneurs with physical disabilities are evaluated as a distinct subtype, rather than as people with disabilities or as conventional entrepreneurs. We hypothesize that benevolent ableism shapes how this subtype is evaluated, inflating both warmth and competence perceptions. Three experiments support our hypotheses, and key informant conversations with professional investors and entrepreneurs with disabilities corroborate the proposed mechanisms. Our findings contribute to unconventional entrepreneurship research by examining how bias can manifest as patronizing positivity rather than overt negative discrimination.
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