ArticleSpine surgery and related research2026
User Engagement and Demographics of a Medical Society-Led Website for Scoliosis: An Analysis using Google Analytics.
Article in Spine surgery and related research, 2026. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Not yet cited in PubMed.
What it found
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
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Who cites it
0 citing papers in PubMed.
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Corrections and comments
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Authors and funding
17 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
Introduction: Patient-facing websites operated by medical societies are crucial for disseminating reliable health information; however, their real-world usage and effectiveness are often unquantified. This study investigated the user engagement and demographics of "Scoliosis Town," a patient education website developed by the Japanese Scoliosis Society, to evaluate its performance. Methods: We conducted a retrospective analysis of the website's traffic data from June 1, 2018, to March 31, 2023 (58 months), using Google Analytics. Key metrics included the number of users and sessions, user demographics (age and gender), access patterns (device type and acquisition channel), and popular content. Results: The website attracted 2,333,184 users over 3,111,702 sessions. The primary users were female (68.1%), with the 35-44 age group being the largest demographic (29.4%), suggesting the site effectively reached its target audience of patients' mothers. The most frequently viewed pages were those detailing the "causes" and "treatment" of scoliosis. Most users accessed the site via mobile devices (83.3%), primarily through organic search (88.0%), with traffic peaking on weekday evenings. Conclusions: The Japanese Scoliosis Society patient education website successfully reached its intended demographic of caregivers and was actively used to seek fundamental information about scoliosis. This study demonstrates the value of medical society-led digital platforms and validates web analytics as a powerful tool for assessing real-world patient information needs.
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Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.