ArticleiScience2026
From technology to interaction: How ritual interaction drives participation intention in immersive digital environments.
Article in iScience, 2026. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Not yet cited in PubMed.
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
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4 authors.
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Abstract
Despite rapid advances in immersive technologies (AR, VR, and MR), many digital experiences struggle to sustain user participation. Prior research emphasizes technological realism while overlooking how structured interactions shape meaning-making and motivation. Drawing on interaction ritual chains (IRC) theory, this study introduces ritual interaction (RI)-comprising contextual elements, ritual symbols, scripted processes, and shared emotion-to examine its impact on participation intention. Using PLS-SEM, results show that RI influences participation through a sequential psychological process: it enhances immersion, which strengthens presence, ultimately driving participation intention. Immersion plays a more proximal role than presence. Moderation analysis indicates that experience type strengthens the effect of RI on immersion in culture-based, but not nature-based, environments. By shifting focus from technological affordances to interactional structure, this study highlights how structured interaction can motivate participation and informs the design of immersive systems while contributing to human-computer interaction and mediated social behavior research.
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