ArticleJMIR formative research2026
Understanding Online Health Information Consumption Through Web Analytics of the Italian Society of Pharmacology Magazine: 3-Year Descriptive Analysis.
Article in JMIR formative research, 2026. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Not yet cited in PubMed.
What it found
Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.
The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.
Who cites it
0 citing papers in PubMed.
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Corrections and comments
PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.
Authors and funding
12 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
backgroundThe COVID-19 pandemic underscored that access to reliable and expert-driven scientific information is not only essential but also lifesaving. Since 2020, the Italian Society of Pharmacology has been publishing SIF Magazine, an online magazine dedicated to citizens. This journal was created to make pharmacology accessible to the public, highlighting its impact on health and quality of life while clarifying the truths, theories, and misconceptions surrounding drugs and their use.
objectiveThis work analyzed web interaction data from SIF Magazine to understand how the public reaches and engages with an online scientific journal and gather practical insights for improving digital scientific communication.
methodsThe data analyzed in this study were obtained from the web analytics of the SIF Magazine website. The analysis covers 3 years (2022-2024). By studying patterns of access, navigation, and engagement, the analysis clarified which types of scientific content connect most with users, how people find and choose trustworthy sources, and what they do after reaching them.
resultsAverage monthly site visits increased from 120,024 in the partial period examined in 2022 to 128,059 in 2023 and 200,379 in 2024, paralleled by higher monthly views (155,785 in 2022, 165,438 in 2023, and 254,297 in 2024). The engagement rate declined modestly (36% in late 2022, 35% in 2023, and 29% in 2024), consistent with scale-related dilution from an expanding top-of-funnel audience. Category-level analyses of top-performing articles indicated disproportionate interest in renal, urogenital, and sexual disorders followed by inflammation and pain and gastrointestinal diseases. Seasonal analyses showed recurrent peaks for season-linked topics (eg, motion sickness, photosensitivity reactions, and influenza vaccination) during expected periods.
conclusionsTogether, these findings underscore the importance of data-driven content planning and continuous performance monitoring to sustain the effectiveness of digital scientific communication platforms.
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What OpenQuestion holds
Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.