Evidence map›Paper›PMID 42049707›Full record

ArticleNutrition & diabetes2026

"And just like that, quiet": a content analysis of TikTok videos on food noise.

Daisuke Hayashi, Janelle Kort, Isabel M Robles-Martinez, Diana Orabueze, Katrina Bakhl, Travis D Masterson

Abstract read
In one paragraph

Article in Nutrition & diabetes, 2026. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 1 paper.

0numbers the graph read from it
0cells of the map it votes in
1citing papers in PubMed
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

1 citing paper in PubMed.

  1. Article
4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

6 authors.

Daisuke HayashiDepartment of Nutritional Sciences, College of Health and Human Development, The Pennsylvania State University, University Park, PA, USA. nutridaisuke@gmail.com.ORCID 0000-0002-0719-0199
Janelle KortDepartment of Nutritional Sciences, College of Health and Human Development, The Pennsylvania State University, University Park, PA, USA.
Isabel M Robles-MartinezDepartment of Psychological Sciences: Health Psychology, University of California, Merced, CA, USA.
Diana OrabuezePenn State College of Medicine, Hershey, PA, USA.
Katrina BakhlPenn State College of Medicine, Hershey, PA, USA.
Travis D MastersonDepartment of Nutritional Sciences, College of Health and Human Development, The Pennsylvania State University, University Park, PA, USA.

Funding

No grant is acknowledged in the PubMed record.

6 · The paper itself

Abstract

backgroundFood Noise is a topic of growing interest in media, social media, and reports from patients and clinicians. A theoretical definition of "Food Noise" has recently been established as "heightened and/or persistent manifestations of food cue reactivity, often leading to food-related intrusive thoughts and maladaptive eating behaviors," but research focusing on the lived experiences of people who report experiencing it is limited. TikTok has become a major outlet for content creators to disseminate information on Food Noise, with over 3600 videos under the hashtag #FoodNoise as of June 2024.

objectivesThis study aimed to examine the top videos on TikTok under the hashtag "FoodNoise" and explore what content creators discuss around food noise.

methodsWe analyzed 100 videos on TikTok under the hashtag #FoodNoise. Video links and metadata (such as engagement metrics) were retrieved on June 24

resultsThe sampled videos had a mean of 1,173,323.63 views, 8,154.57 likes, 246.99 comments, and 582.65 shares. Content creators were primarily female (91.92%), aged 30 or older (82.83%), and White (85.86%). 22.22% of content creators were healthcare professionals, and 70.71% of videos were patient testimonies. 49.49% of videos mentioned medications, mainly GLP-1 receptor agonists. 42.42% mentioned food, mostly candies, desserts, and fast foods. Of the videos that defined Food Noise (82.82%), 93.9% defined it consistently with the current theoretical definition. Most videos (85.86%) depicted food noise negatively.

conclusionThe top content available on TikTok on food noise is mainly comprised of patient testimonies that describe food noise as negative and distressful, and depict the use of medications, mostly GLP-1RAs, as a positive strategy to help manage food noise.

Indexed as

Feeding BehaviorFoodSocial MediaVideo RecordingDigital MediaFemaleHumans

Identifiers

PMID42049707
PMCPMC13265739

What OpenQuestion holds

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Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.