Evidence map›Paper›PMID 41221242›Full record

Trial reportFrontiers in public health2025

Who do we follow online? An experimental study on source clarity and social proximity in digital health communication.

Junhui Li, Chunsheng Shi

Abstract readRandomized Controlled Trial
In one paragraph

Trial report in Frontiers in public health, 2025. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 1 paper.

0numbers the graph read from it
0cells of the map it votes in
1citing papers in PubMed
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

1 citing paper in PubMed.

  1. Article
4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

2 authors.

Junhui LiBusiness School, Harbin Institute of Technology, Harbin, China.
Chunsheng ShiBusiness School, Harbin Institute of Technology, Harbin, China.

Funding

No grant is acknowledged in the PubMed record.

6 · The paper itself

Abstract

Public health communication increasingly relies on digital channels where advice is encountered from diverse sources that vary in source clarity (whether the sender is perceived as clearly identifiable) and social proximity (whether the sender is perceived as relationally close). To examine how these sources shape compliance with health advice, we conducted a randomized controlled online experiment (

Indexed as

Health CommunicationSocial MediaAdultFemaleHumansMaleMiddle AgedPublic Healthdigital health communicationhealth advice complianceinformation sourcespublic health promotionrandomized experimentsocial proximitysource clarity

Identifiers

PMID41221242
PMCPMC12597950

What OpenQuestion holds

Textmetadata
LicenceCC BY
Read underepoch 390

Registered trials

None linked

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.