ArticleAmerican journal of health promotion : AJHP2026
Health Information Seeking Behavior Among American Indian and Alaska Native Peoples.
Article in American journal of health promotion : AJHP, 2026. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Not yet cited in PubMed.
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Abstract
PurposeAmerican Indian and Alaska Native (AI/AN) peoples face disproportionate health risks. Understanding how AI/ANs seek out information can inform effective campaigns design that can help address these risks. We investigate preferred communication sources, health information seeking behavior (HISB), self-efficacy, perceived importance of health information, and prevention orientation of American Indians and Alaska Natives (AI/ANs).DesignWe administered a survey at 3 cultural events.SettingThe National Tribal Health Conference in Bellevue, the University of Washington Winter and Spring Powwows in Seattle.SubjectsParticipants (N = 344) of the survey included people from tribes throughout the US, particularly from northwestern tribes.AnalysisIndependent samples t-tests and ANOVAs examined differences in HISB. Frequency analyses identified preferred health information. PROCESS tested the relationship between perceived importance and HISB, and moderation from prevention orientation and self-efficacy.ResultsPreferred health information source were doctor (M = 3.5), the internet (M = 3.32) and friends/relatives (M = 3.11). Females demonstrated more HISB than males (
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