Evidence map›Paper›PMID 41112681›Full record

ArticleTransboundary and emerging diseases2025

Harnessing Ethnographic Methods to Explore the Epidemiological Significance of Livestock Trading Practices: The Case of Chennai's Broiler Chicken Trade.

Ivo Syndicus, Vigneshvaran Paramasivam, Ganesh Janarthanan, Eve Houghton, Pallavi Mishra, Kavita Yadav, Vimal Rajkumar Nallathambi, Rajib Dasgupta, Guillaume Fournié, Kumaravel Papaiyan and 1 more

Abstract read
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Article in Transboundary and emerging diseases, 2025. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Not yet cited in PubMed.

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1 · What the graph read from it

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2 · The registry

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3 · Its place in the literature

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4 · The record

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5 · Who and what money

Authors and funding

11 authors.

Ivo SyndicusVeterinary Epidemiology, Economics and Public Health Group, Department of Pathobiology and Population Sciences, The Royal Veterinary College, University of London, Hatfield, UK.ORCID https://orcid.org/0000-0003-1226-6458
Vigneshvaran ParamasivamDepartment of Microbiology, Madras Veterinary College, Tamil Nadu Veterinary and Animal Sciences University, Chennai, India.ORCID https://orcid.org/0009-0006-5084-8765
Ganesh JanarthananDepartment of Microbiology, Madras Veterinary College, Tamil Nadu Veterinary and Animal Sciences University, Chennai, India.ORCID https://orcid.org/0000-0001-8833-6083
Eve HoughtonVeterinary Epidemiology, Economics and Public Health Group, Department of Pathobiology and Population Sciences, The Royal Veterinary College, University of London, Hatfield, UK.ORCID https://orcid.org/0009-0006-2049-3967
Pallavi MishraCentre of Social Medicine and Community Health, School of Social Sciences, Jawaharlal Nehru University, New Delhi, India.ORCID https://orcid.org/0000-0002-5772-0389
Kavita YadavCentre of Social Medicine and Community Health, School of Social Sciences, Jawaharlal Nehru University, New Delhi, India.ORCID https://orcid.org/0000-0002-3887-4294
Vimal Rajkumar NallathambiDepartment of Veterinary and Animal Husbandry Extension Education, Madras Veterinary College, Tamil Nadu Veterinary and Animal Sciences University, Chennai, India.
Rajib DasguptaCentre of Social Medicine and Community Health, School of Social Sciences, Jawaharlal Nehru University, New Delhi, India.ORCID https://orcid.org/0000-0003-0609-9796
Guillaume FourniéVeterinary Epidemiology, Economics and Public Health Group, Department of Pathobiology and Population Sciences, The Royal Veterinary College, University of London, Hatfield, UK.ORCID https://orcid.org/0000-0002-6998-1201
Kumaravel PapaiyanVeterinary College and Research Institute, Tamil Nadu Veterinary and Animal Sciences University, Udumalpet, India.ORCID https://orcid.org/0000-0002-5937-5988
Tony BarnettVeterinary Epidemiology, Economics and Public Health Group, Department of Pathobiology and Population Sciences, The Royal Veterinary College, University of London, Hatfield, UK.ORCID https://orcid.org/0000-0001-9399-9607

Funding

No grant is acknowledged in the PubMed record.

6 · The paper itself

Abstract

Compared to the practices in production and retailing of broiler chickens, the wholesale broiler trade is less well understood. With the increasing concern about zoonotic diseases with pandemic potential transmissible by poultry, especially high pathogenicity avian influenza, it is important to understand how and through what kinds of business models and practices broilers are moved between production areas and cities. Such understanding can contribute to establish tailored surveillance and mitigation approaches. Ethnographic methods are uniquely positioned for gaining in-depth insights into human practices and the determinants that underpin their persistence and motivate or constrain their change. Ethnography's potential to contribute to epidemiological risk modelling and dynamic approaches to risk prevention and mitigation, for example through exploring biosecurity practices and the socio-economic factors influencing them, has been underutilised to date. In this study we took an ethnographic approach to research with wholesale live broiler traders in the South Indian city of Chennai, visiting premises and conducting interviews with interlocutors of 13 broiler wholesale enterprises and some related upstream and downstream actors over a period of 18 months in 2021 and 2022. We describe the business relations between wholesale broiler traders and upstream actors in production whom traders source birds from and their downstream wholesale clients such as retailers, caterers and restaurants. We then discuss traders' business models and associated broiler procurement and distribution practices from a perspective of disease transmission risks. Further, we show how situating current configurations of wholesale broiler trade within its broader historical trajectory and anticipated future from a Chennai-centric perspective constitutes important context towards dynamic approaches to assess evolving disease transmission risks in changing poultry production and distribution networks (PDNs). More broadly, the study thus proposes methodological innovations for epidemiology and One Health research by further embedding ethnography and social sciences into their toolkits.

Indexed as

Animal HusbandryChickensCommerceInfluenza in BirdsPoultry DiseasesAnimalsAnthropology, CulturalHumansIndiaZoonoses

Identifiers

PMID41112681
PMCPMC12530928

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Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.