ArticleAesthetic surgery journal. Open forum2025
The Role of Social Media in Shaping Decisions to Undergo Cosmetic Procedures: A Nationwide Cross-Sectional Study of the Syrian Population.
Article in Aesthetic surgery journal. Open forum, 2025. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 4 papers.
What it found
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
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Who cites it
4 citing papers in PubMed.
- Medico-legal patterns of cosmetic malpractice: a comparative analysis of complaints and judicial outcomes between licensed and unlicensed providers in Shiraz, Iran.BMC health services research · 2026Article
- Perception of having an aesthetic procedure on social media and psychological symptoms: serial mediation by social media addiction and social appearance anxiety.BMC psychology · 2026Article
- Are Psychopathological Disorders More Prevalent in Patients Seeking Minimally Invasive Cosmetic Procedures? A Case-Control Study.Dermatology practical & conceptual · 2026Article
- Public Awareness and Perceptions Toward Cosmetic Stature Lengthening: A Cross-Sectional Survey Study.Orthopedic reviews · 2026Article
Corrections and comments
PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.
Authors and funding
11 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
Background: Social media has become a major global force shaping beauty standards and aesthetic preferences. Although cosmetic procedures are increasingly normalized in Syria, the role of social media in influencing individuals' decisions to pursue these interventions remains underexplored. Objectives: The aim of the authors of this study is to assess the influence of social media on attitudes and decision making regarding cosmetic procedures among the Syrian population, and to identify key demographic, psychological, and behavioral factors associated with this influence in the context of Syria's unique sociocultural and economic landscape. Methods: A cross-sectional study was conducted among 2605 participants using both online and paper-based questionnaires. The survey assessed demographics, attitudes toward cosmetic procedures, social media usage patterns, and the influence of influencers and digital content. Statistical analysis identified associations between digital exposure and procedural interest. Results: Participants spending >5 h daily on social media were significantly more likely to consider cosmetic procedures. Following a higher number of fashion influencers was strongly associated with appearance dissatisfaction and desire for cosmetic enhancements. Although 76% of participants accepted cosmetic procedures as socially valid, only 19% verified practitioner credentials, and 73% expressed distrust toward influencer promotions. Younger, female, and university-educated individuals were more susceptible to digital influence. Conclusions: Social media plays a substantial role in shaping cosmetic interests in Syria. These findings support the need for targeted strategies, including body image screening tools, media literacy programs, ethical advertising regulations, and transparent medical verification systems to promote informed and safe cosmetic decisions. Level of Evidence 5 Risk:
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Registered trials
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