Trial reportAIDS and behavior2025
Comparing Implementation and Effectiveness Outcomes for Two Implementation Strategies of the Keep It Up! Digital HIV Prevention Program: A Type 3 Hybrid Effectiveness-Implementation Trial.
Trial report in AIDS and behavior, 2025. The graph could read no effect estimate from its abstract, so it casts no vote on the map. It is linked to trial NCT03896776 (A Pragmatic Trial of Two Strategies for Implementing an Effective eHealth HIV Prevention Program), which is not on this map. Cited by 3 papers, 1 of them a synthesis that pooled it.
What it found
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
A Pragmatic Trial of Two Strategies for Implementing an Effective eHealth HIV Prevention Program (Keep It Up! 3.0)
Who cites it
3 citing papers in PubMed, 1 synthesis or guideline pooled it.
- Evolving landscape of economic evaluations of HIV pre-exposure prophylaxis and pre-exposure prophylaxis implementation strategies: a systematic review.Journal of the International AIDS Society · 2025Pooled it
- When scientific constraints and real-world implementation collide: Lessons from a hybrid type 3 study of a digital, direct-to-consumer HIV prevention program.Research square · 2026Article
- Community-Based Organizations' Approaches to Recruitment and Retention for a Digital HIV Prevention Intervention for Young Men Who Have Sex With Men: A Mixed Methods Study.Journal of medical Internet research · 2025Article
Corrections and comments
PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.
Authors and funding
16 authors.
Funding
Abstract
This study sought to compare implementation and effectiveness outcomes for two delivery strategies of a digital HIV prevention intervention: community-based organization (CBO) versus direct-to-consumer (DTC). A type III hybrid effectiveness-implementation trial compared two implementation strategies of Keep It Up! (KIU! ) for young men who have sex with men (YMSM) (n = 2124). Data were collected at baseline and 12-weeks in 2019-2023. DTC enrolled more participants, but CBO recruited more Black (11.7% vs. 21.7%) and Latino YMSM (27.3% vs. 32.9%). CBO enrollees were at higher HIV risk based on condomless anal sex (p < .05) and rectal Gonorrhea rates (p < .01). Although pre-exposure prophylaxis (PrEP) use with adherence was 1.94 times higher at follow-up vs. baseline (p < .0001) across arms, PrEP increase was 1.60 times higher in CBO vs. DTC (p < .0001). CBO delivery averted more HIV infections per 100 people-years than DTC (1.65 vs. 0.62), but the cost of averting an HIV infection was higher in CBO than DTC ($983,029 vs. $173,313). Although CBOs were able to reach participants at higher HIV risk, the DTC strategy was estimated to cost less per infection averted and below established thresholds for cost savings. Findings must be interpreted within the context of data collection during the COVID-19 epidemic. More information about KIU! can be found at https://kiu.northwestern.edu/ .Trial registration: NCT03896776 (date of registration: 04/01/2019).
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Registered trials
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