ArticleFrontiers in public health2025
Understanding the social and cognitive influences on the adoption of COVID-19 non-pharmaceutical interventions: a survey of a Saudi Arabian sample.
Article in Frontiers in public health, 2025. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Not yet cited in PubMed.
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Abstract
Introduction: COVID-19 vaccines prevent death and severe illness, but not infection. Public health leaders continue to stress the importance of non-pharmaceutical intervention behaviors (NPIs). However, little is known about how social, environmental, and cognitive factors influence the adoption of NPIs. Methods: A theory-informed survey was distributed to adults living in Al-Ahsa, Saudi Arabia. The primary focus is self-reported adherence with NPIs. Socio-environmental factors included observational learning, social norms, and media. Personal cognitive factors included self-efficacy, outcome expectancies, and knowledge. Results: The mean age was 31 years ( Discussion: The findings highlight the usefulness of a social cognitive model in predicting NPIs. The study shows that social factors, especially social norms, significantly influence the adoption of NPIs. Hence, health organizations should consider social factors when developing campaigns against current and future infectious diseases.
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