ArticleJournal of public health (Oxford, England)2025
Effects of the COVID-19 pandemic and 'Find Cancer Early' campaign on cancer symptom knowledge in regional Western Australia.
Article in Journal of public health (Oxford, England), 2025. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Not yet cited in PubMed.
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Abstract
backgroundAwareness of cancer and its symptoms may have declined in 2020 following the onset of the COVID-19 pandemic. We examined the effect of the COVID-19 pandemic and awareness of the 'Find Cancer Early' mass media campaign on the knowledge of common cancer symptoms in regional Western Australian (WA) residents aged 40 years and over.
methodsCampaign materials from 'Find Cancer Early' included the 'Rural Doctors' video advertisement and the 'Yellow Checklist'. Multivariable log-binomial regression analyses were undertaken using data from the annual post-campaign evaluations surveys between 2018 and 2020, which included information on campaign awareness, cancer symptom knowledge, and sociodemographic factors.
resultsThe number of cancer symptoms recalled (mean (M): 1.32 vs 1.72; P < .001) and the proportion of participants with better cancer symptom knowledge (16.9% vs 25.7%; P < .001) were lower in 2020 than the pre-pandemic time-period. Campaign awareness (prevalence ratio (PR) = 1.99; P < .001) and females (PR = 1.28; P = .002) were associated with better cancer symptom knowledge, while the pandemic time-period (PR = 0.59; P < .001), older age (PR = 0.57; P < .001), and a previous cancer diagnosis (PR = 0.76; P = .007) were associated with poorer knowledge.
conclusionsDespite the ongoing pandemic, campaign awareness was associated with better knowledge of common cancer symptoms in regional WA. Regional subpopulations, including males and older adults, should be targeted for future campaigns.
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