Evidence map›Paper›PMID 40647108›Full record

ArticleFoods (Basel, Switzerland)2025

Impact of High-Barrier Packaging Design on Consumer Preference for Not from Concentrated Orange Juice.

Hui Wen, Song Wi, Liya Zhu, Xiaomeng Wu

Abstract read
In one paragraph

Article in Foods (Basel, Switzerland), 2025. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 1 paper.

0numbers the graph read from it
0cells of the map it votes in
1citing papers in PubMed
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

1 citing paper in PubMed.

  1. Article
4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

4 authors.

Hui WenCollege of Biological Sciences and Technology, Beijing Forestry University, Beijing 100083, China.
Song WiCollege of Food Science and Nutritional Engineering, China Agricultural University, Beijing 100085, China.
Liya ZhuCollege of Food Science and Nutritional Engineering, China Agricultural University, Beijing 100085, China.ORCID 0009-0004-2257-8679
Xiaomeng WuCollege of Food Science and Nutritional Engineering, China Agricultural University, Beijing 100085, China.ORCID 0000-0002-2635-5948

Funding

National Key Research & Development Plan of China 2023YFF1105203
6 · The paper itself

Abstract

This study investigates the influences of the packaging design of not from concentrate (NFC) orange juice on consumer sensory preferences and purchase intention. We conducted a laboratory experiment with eighty-one individuals, combining physiological measurements (eye-tracking to assess attention levels) and sensory evaluation (tasting and rating their overall satisfaction with the taste). Participants evaluated different bottles featuring three design elements (transparency, color, label) but with the same juice inside. In line with the literature on the design of packaging, we show that the position of the transparency, color, and text label consistently alters consumer attention levels and sensory preferences for NFC orange juice. We believe that such findings may guide brand managers and product designers to create more appealing beverage packaging to optimize potential market success.

Indexed as

eye-trackinghigh-barrier packagingNFC orange juicepackaging designpurchase intentionsensory evaluation

Identifiers

PMID40647108
PMCPMC12249387

What OpenQuestion holds

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LicenceCC BY
Read underepoch 390

Registered trials

None linked

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.