Evidence map›Paper›PMID 40633097›Full record

ArticleJournal of medical Internet research2025

Impact of News Portrayals of Physicians as Vulnerable on the Public's Evaluation and Trust in Physicians Under Different Involvement Levels: Quantitative Study.

Qiwei Li, Jie Zhou

Abstract read
In one paragraph

Article in Journal of medical Internet research, 2025. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 1 paper.

0numbers the graph read from it
0cells of the map it votes in
1citing papers in PubMed
–field-weighted citation impact
1 · What the graph read from it

What it found

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2 · The registry

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3 · Its place in the literature

Who cites it

1 citing paper in PubMed.

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4 · The record

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5 · Who and what money

Authors and funding

2 authors.

Qiwei LiInstitute of Psychology, Chinese Academy of Sciences, Beijing, China.ORCID https://orcid.org/0000-0003-0241-0380
Jie ZhouInstitute of Psychology, Chinese Academy of Sciences, Beijing, China.ORCID https://orcid.org/0000-0001-5926-2134

Funding

No grant is acknowledged in the PubMed record.

6 · The paper itself

Abstract

backgroundNews portrayals of physicians, especially in China, often depict them as vulnerable-overworked, with inadequate compensation, or as victims of violence. These portrayals may send mixed signals to the public, yet their impact remains underexplored. Understanding their impact is essential for informing media strategies and improving physician-patient relationships.

objectiveThis study investigated how portrayals of physicians as vulnerable influence public evaluations of their competence, warmth, morality, and overall trust and considered the moderating effects of involvement (ie, hospital visit frequency).

methodsFour studies were conducted. Study 1 (N=492) examined the effects of daily exposure to vulnerable portrayals, and study 2 (N=710) experimentally exposed participants to vulnerable portrayals to directly investigate the causal relationship between exposure and evaluations with involvement as a hypothesized moderator. Study 3 (N=565) manipulated situational involvement using an imagination task, whereas study 4 (N=436) embedded involvement-enhancing content into news articles to improve ecological validity.

resultsStudy 1 revealed that among individuals with low or moderate involvement, greater exposure to vulnerable physician portrayals in everyday life predicted more favorable overall evaluations of physicians (low involvement: B=0.11 and P=.04; moderate involvement: B=0.20 and P<.001). No significant effect was found among high-involvement individuals (P>.68 in all cases), suggesting an inverted U-shaped moderating effect of involvement. Study 2 supported this pattern-vulnerable portrayals had no significant impact among individuals with low or high involvement (t

conclusionsThe findings reveal a complex relationship between news portrayals of vulnerable physicians and public perceptions moderated by involvement. These results have practical implications for leveraging media to increase public trust and improve physician-patient relationships.

Indexed as

Mass MediaPhysician-Patient RelationsPhysiciansPublic OpinionTrustAdultChinaFemaleHumansMaleMiddle Agedinvolvementmedia portrayalsphysician-patient truststereotype content modelvulnerable physicians

Identifiers

PMID40633097
PMCPMC12287668

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Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.