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ArticlePloS one2025

Research on the impact of sports event image on tourism loyalty in heritage sites: An empirical study based on the Yongding Tulou marathon.

Juan Du et al.PubMed ↗Full text ↗Publisher ↗

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2025

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Research on the impact of sports event image on tourism loyalty in heritage sites: An empirical study based on the Yongding Tulou marathon. | OpenQuestion