ArticleInternational journal for equity in health2025
Messages dissemination regarding covid-19 by street posters: the case of the ultra-Orthodox community in Israel.
Article in International journal for equity in health, 2025. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 3 papers.
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Who cites it
3 citing papers in PubMed.
- Coping and response patterns toward male same-sex relationships in the haredi community: A symbolic boundary analysis.Scientific reports · 2026Article
- Authority, trust, and healthcare communication in a religious minority: the case of the Haredi community in Israel during COVID-19.BMC public health · 2026Article
- Religious Minority Views on Sexual Minorities: Contemporary Ultra-Orthodox Perceptions Toward Homosexuality in Israel.Archives of sexual behavior · 2025Article
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Abstract
backgroundReligious minority groups posed challenges to health authorities in Western countries, by violating guidelines for fighting Covid-19, many times from lack of access to relevant health information. This phenomenon occurred among the ultra-Orthodox (Haredi) population in Israel - a religious minority whose many members violated Israeli Ministry of Health guidelines, causing high rates of infection.
objectiveThe study aims to examine messages dissemination regarding Covid-19, among the ultra-Orthodox community in Israel, via an alternative-"traditional"-communication channel used by this community over the years: street posters (pashkevils).
methodThematic analysis of 20 pashkevils collected during the first year of Covid-19.
resultsFindings revealed three major discourses emerging via these pashkevils: A medical support discourse, calling for compliance with medical authority guidelines; An oppositional discourse, expressing strong objection toward medical authority guidelines; and a theological discourse, explaining the pandemic in theological terms, mainly related to immodesty.
conclusionFindings provide insights regarding the ability of religious leadership to take action to influence the health of the ultra-Orthodox community by disseminating messages and controlling access to information; the intersection of communication, religion, and health; the importance of identifying communication channels unique to religious minorities in order to learn their perspectives regarding health behaviors; and to use these channels for culturally adapted information dissemination.
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