ArticleTourism and hospitality research : the Surrey quarterly review2022
Destination brand image and destination brand choice in the context of health crisis: Scale development.
Article in Tourism and hospitality research : the Surrey quarterly review, 2022. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 3 papers.
What it found
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
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Who cites it
3 citing papers in PubMed.
- Influencing consumer perceptions in green tourism: criteria and strategies for effective destination branding.PloS one · 2025Article
- Review
- Loyalty in the time of COVID-19: A review of the literature in tourism destination settings.Frontiers in psychology · 2023Review
Corrections and comments
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Authors and funding
3 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
Several recent destination crises have brought difficult challenges to the world's travel, hospitality, and tourism activities. We explore how the brand image of a tourist destination is influenced by health crises, specifically within the context of the COVID-19 pandemic. We conducted interviews and online data collection in China. Exploratory factor analysis and confirmatory factor analysis were conducted to develop, purify, and verify scale items that measure perceived destination brand image, destination brand self-congruence, destination brand engagement, destination brand love, and perceived risk of destination health crisis. We identified key associations among the constructs of the study. This study offers a tested and validated destination brand image and tourist behavior (DBITB) scale to understand tourist behavior toward destination brands during and after health crises. Important theoretical and practical implications are discussed to inform future research on destination branding.
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Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.