ArticleTobacco prevention & cessation2024
A topical examination of Cigar Aficionado magazine content, 2023.
Article in Tobacco prevention & cessation, 2024. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 1 paper.
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
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Who cites it
1 citing paper in PubMed.
- Letter to the Editor: Women's National Basketball Association (WNBA) Star Athlete Kelsey Plum Gets Signature Premium Cigar Amidst Record-Breaking WNBA Viewership.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2025Article
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Authors and funding
2 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
introductionPrior research has found that premium cigar marketing highlights favorable themes (e.g. glamour), and reinforces the idea that premium cigars are part of a successful, luxurious lifestyle. Yet, all but one of these studies are more than 20 years old and more recent data on premium cigar marketing is needed. This study adds to the literature by a providing a comprehensive, topical examination of all content promoted in all 2023 issues of Cigar Aficionado, a prominent cigar lifestyle magazine.
methodsCodes were identified through a literature review and scan of issues of Cigar Aficionado from 2022. Codes included but were not limited to cigars, alcohol, travel, cigar festivals, celebrities, and cigar storage products. All coding was done in excel and then exported to Stata/MP 17 for analysis. Analysis of articles and ads were done separately.
resultsAmong ads, the most common topics were cigars (64.5%), alcohol (31.1%), and cigar stores/retailers (14.5%). For articles, the most common topics were cigars (49.6%), cigar reviews/spotlights (23.3%), and celebrities (19.5%). Among ads for cigar products where country of origin could be identified (44.6%), most cigars featured were from Nicaragua (65.0%) and the Dominican Republic (25.2%), followed by Honduras (7.3%), Costa Rica (1.6%), and Cuba (0.8%).
conclusionsOverall, marketing in the 2023 Cigar Aficionado issues is similar to marketing strategies from the 1990s. Future research should explore health claims and other marketing strategies used in Cigar Aficionado, and other lifestyle magazines, as well as observe marketing trends over time.
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