Evidence map›Paper›PMID 39281657›Full record

ArticleHeliyon2024

The three pillars of tomorrow: How Marketing 5.0 builds on Industry 5.0 and impacts Society 5.0?

Mihalj Bakator, Dragan Ćoćkalo, Vesna Makitan, Sanja Stanisavljev, Milan Nikolić

Abstract read
In one paragraph

Article in Heliyon, 2024. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 1 paper.

0numbers the graph read from it
0cells of the map it votes in
1citing papers in PubMed
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

1 citing paper in PubMed.

  1. Article
4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

5 authors.

Mihalj BakatorUniversity of Novi Sad, Technical Faculty "Mihajlo Pupin", Đure Đakovića bb, 23000, Zrenjanin, Republic of Serbia.
Dragan ĆoćkaloUniversity of Novi Sad, Technical Faculty "Mihajlo Pupin", Đure Đakovića bb, 23000, Zrenjanin, Republic of Serbia.
Vesna MakitanUniversity of Novi Sad, Technical Faculty "Mihajlo Pupin", Đure Đakovića bb, 23000, Zrenjanin, Republic of Serbia.
Sanja StanisavljevUniversity of Novi Sad, Technical Faculty "Mihajlo Pupin", Đure Đakovića bb, 23000, Zrenjanin, Republic of Serbia.
Milan NikolićUniversity of Novi Sad, Technical Faculty "Mihajlo Pupin", Đure Đakovića bb, 23000, Zrenjanin, Republic of Serbia.

Funding

No grant is acknowledged in the PubMed record.

6 · The paper itself

Abstract

In today's environment, the connections between Marketing 5.0, Industry 5.0, and Society 5.0 are gaining increasing attention. Governments and businesses are eager to explore how they can boost both economic competitiveness and societal well-being through strategic initiatives. It is important to ensure that technology adoption, ethical governance, and human capital development all align and are in-sync. This review dives into this challenge, aiming to create a theoretical model that provides significant insight on how Marketing 5.0 influences Society 5.0 through Industry 5.0. By analyzing a broad range of literature, the aim was to offer practical suggestions and guidelines for enhancing competitiveness and societal welfare. 48 studies were analyzed studies to discuss the complexities of the relationships between these three domains. The findings suggest actionable steps and strategies for both businesses and policymakers. Finally, the paper serves as a foundation for future research in this area, exploring the synergy between Marketing 5.0, Industry 5.0, and Society 5.0.

Indexed as

AICompetitivenessIndustry 5.0Marketing 5.0Society 5.0Technology

Identifiers

PMID39281657
PMCPMC11399675

What OpenQuestion holds

Textmetadata
LicenceCC BY
Read underepoch 390

Registered trials

None linked

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.