Evidence map›Paper›PMID 38914261›Full record

Trial reportAppetite2024

Changing the availability and positioning of more vs. less environmentally sustainable products: A randomised controlled trial in an online experimental supermarket.

Cinja Jostock, Madison Luick, Susan A Jebb, Rachel Pechey

Abstract readRandomized Controlled Trial
In one paragraph

Trial report in Appetite, 2024. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 3 papers.

0numbers the graph read from it
0cells of the map it votes in
3citing papers in PubMed
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

3 citing papers in PubMed.

  1. Trial
  2. Trial
  3. Trial
4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

4 authors.

Cinja JostockAll authors are affiliated with the Nuffield Department of Primary Care Health Sciences, University of Oxford, United Kingdom. Electronic address: cinja.jostock@phc.ox.ac.uk.
Madison LuickAll authors are affiliated with the Nuffield Department of Primary Care Health Sciences, University of Oxford, United Kingdom.
Susan A JebbAll authors are affiliated with the Nuffield Department of Primary Care Health Sciences, University of Oxford, United Kingdom.
Rachel PecheyAll authors are affiliated with the Nuffield Department of Primary Care Health Sciences, University of Oxford, United Kingdom.

Funding

Wellcome Trust 205212Wellcome Trust 222566
6 · The paper itself

Abstract

Food purchasing behaviours are shaped by the choices available to shoppers and the way they are offered for sale. This study tested whether prominent positioning of more sustainable food items online and increasing their relative availability might reduce the environmental impact of foods selected in a 2x2 (availability x position) factorial randomised controlled trial. Participants (n = 1179) selected items in a shopping task in an experimental online supermarket. The availability intervention added lower-impact products to the regular range. The positioning intervention biased product order to give prominence to lower-impact products. The primary outcome was the environmental impact score (ranging from 1 "least impact" to 5 "most impact", of each item in shopping baskets) analysed using Welch's ANOVA. Secondary outcomes included interactions (analysed via linear regression) by gender, age group, education, income and meat consumption and we assessed intervention acceptability (using different frames) in a post-experiment questionnaire. Compared to control (mean = 21.6), mean eco quintile score was significantly reduced when availability & order was altered (-2.30; 95%CI: 3.04; -1.56) and when order only was changed (-1.67; 95%CI: 2.42; -0.92). No significant difference between availability only (-0.02; 95%CI: 0.73; 0.69) and control was found. There were no significant interactions between interventions or by demographic characteristics. Both interventions were acceptable under certain frames (positioning emphasising lower-impact products: 70.3% support; increasing lower-impact items: 74.3% support). Prominent positioning of more sustainable products may be an effective strategy to encourage more sustainable food purchasing. Increasing availability of more sustainable products alone did not significantly alter the environment impact of products selected.

Indexed as

Consumer BehaviorFood MarketsFood PreferencesAdolescentAdultChoice BehaviorConservation of Natural ResourcesEnvironmentFemaleFood SupplyHumansInternetMaleMiddle AgedSurveys and QuestionnairesYoung AdultAvailabilityChoice architecture interventionsOnline supermarketPositioningRCTSustainable food

Identifiers

PMID38914261
PMCPMC7618412

What OpenQuestion holds

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LicenceCC BY
Read underepoch 390

Registered trials

None linked

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.