Evidence map›Paper›PMID 38065403›Full record

Trial reportAmerican journal of preventive medicine2024

Culturally Tailored Anti-Smoking Messages: A Randomized Trial With U.S. Sexual Minority Young Women.

Andy S L Tan, Jarvis T Chen, Ryan Keen, Nfn Scout, Bob Gordon, Julia Applegate, Ana Machado, Elaine Hanby, Sixiao Liu, Brittany Zulkiewicz and 5 more

Registry-linked trialOpen access · hybridAbstract readRandomized Controlled Trial
In one paragraph

Trial report in American journal of preventive medicine, 2024. The graph could read no effect estimate from its abstract, so it casts no vote on the map. It is linked to trial NCT04812795 (Project RESIST), which is not on this map. Cited by 10 papers.

0numbers the graph read from it
0cells of the map it votes in
10citing papers in PubMed
3.5field-weighted citation impact, top 6% of its field
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

NCT04812795 nacompletednot on this map

Project RESIST: Increasing Resistance to Tobacco Marketing Among Young Adult Sexual Minority Women Using Inoculation Message Approaches

TypeinterventionalSponsorAbramson Cancer Center at Penn MedicineRan2021 to 2022Enrolled2,214ConditionsCigarette Smoking BehaviorArmsCulturally tailored anti-smoking messages, Non-culturally tailored interventions
3 · Its place in the literature

Who cites it

10 citing papers in PubMed, 20 citations in OpenAlex.

  1. Does gender expression matter in tailoring anti-smoking messages for sexual and gender minority young adults?Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2026
    Trial
  2. Trial
  3. Article
  4. Article
  5. Young Adults' Visual Attention to, Unaided Recall, and Perspectives of Tobacco Public Education Messages: An Experimental Eye-Tracking Study.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2026
    Article
  6. Article
  7. Resonating With Pride: Considerations for Tailoring Tobacco Interventions for LGBTQ+ Communities.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2024
    Article
  8. Article
  9. Article
  10. Determinants of obesity in Latin America.Nature metabolism · 2024 · on this map
    Review
4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

15 authors at 9 institutions in 1 country.

Andy S L TanAnnenberg School for Communication, University of Pennsylvania, Philadelphia, Pennsylvania; Leonard Davis Institute of Health Economics, Philadelphia, Pennsylvania; Abramson Cancer Center, Tobacco and Environmental Carcinogenesis Program, Philadelphia, Pennsylvania. Electronic address: andy.tan@asc.upenn.edu.
Jarvis T ChenDepartment of Social and Behavioral Sciences, Harvard TH Chan School of Public Health, Boston, Massachusetts.
Ryan KeenDepartment of Social and Behavioral Sciences, Harvard TH Chan School of Public Health, Boston, Massachusetts.
Nfn ScoutNational LGBT Cancer Network, Providence, Rhode Island.
Bob GordonCalifornia LGBT Tobacco Education Partnership, San Francisco, California.
Julia ApplegateThe Ohio State University, Columbus, Ohio.
Ana MachadoCenterLink, Fort Lauderdale, Florida.
Elaine HanbyAnnenberg School for Communication, University of Pennsylvania, Philadelphia, Pennsylvania.
Sixiao LiuDepartment of Population Health Sciences, College of Medicine, University of Central Florida, Orlando, Florida.
Brittany ZulkiewiczAnnenberg School for Communication, University of Pennsylvania, Philadelphia, Pennsylvania.
Shoba RamanadhanHarvard TH Chan School of Public Health, Boston, Massachusetts.
Juno Obedin-MaliverDepartment of Obstetrics and Gynecology, Stanford University School of Medicine, Stanford, California; The PRIDE Study/PRIDEnet, Stanford University School of Medicine, Stanford, California; Department of Epidemiology and Population Health, Stanford University School of Medicine, Stanford, California.
Mitchell R LunnThe PRIDE Study/PRIDEnet, Stanford University School of Medicine, Stanford, California; Department of Epidemiology and Population Health, Stanford University School of Medicine, Stanford, California; Division of Nephrology, Department of Medicine, Stanford University School of Medicine, Stanford, California.
Kasisomayajula ViswanathHarvard TH Chan School of Public Health and Dana-Farber Cancer Institute, Boston, Massachusetts.
Jennifer PotterThe Fenway Institute, Boston, Massachusetts; Harvard Medical School, Boston, Massachusetts; Beth Israel Lahey Health, Boston, Massachusetts.
Harvard University · USPride Foundation · USUniversity of Pennsylvania · USAbramson Cancer CenterCalifornia Education Partners · USDana-Farber Cancer Institute · USProvidence College · USThe Ohio State University · USUniversity of Central Florida · US

Funding

Project RESIST: Increasing Resistance to Tobacco Marketing Among Young Adult Sexual Minority Women Using Inoculation Message ApproachesR01CA237670 · NCI · UNIVERSITY OF PENNSYLVANIA · PI TAN, ANDY SL · 2020 to 2024
$3.2M
NCI NIH HHS R01 CA237670
6 · The paper itself

Abstract

introductionThis study evaluated effects of exposure to culturally tailored anti-smoking ads versus control ads on quitting intentions, cigarette purchase intentions, and tobacco industry perceptions among young adult, cisgender and transgender, sexual minority women (SMW). STUDY

designAn online randomized controlled experiment with 1-month longitudinal follow-up was conducted. SETTING AND

participantsAbout 2,214 U.S. SMW ages 18-30 were recruited via online survey panels (The PRIDE Study and Prolific), social media ads and posts, and HER dating app ads. Data were collected in 2021-2022.

interventionParticipants were randomly assigned to receive up to 20 tailored ads containing LGBTQ+ branding versus 20 control ads without LGBTQ+ branding over 4 weeks. Both conditions used identical anti-smoking statements and photographs (including several photographs of individuals who self-identified as SMW).

main outcome measuresOne-month follow-up intention to purchase cigarettes, intention to quit, marketing receptivity, pro-industry attitudes, and pro-industry beliefs were measured. Analyses were conducted in 2022-2023. Linear regression models predicted outcomes at 1-month follow-up with the randomized arm, adjusted for baseline measures of each outcome and stratified by smoking status (those who currently smoked and those who did not smoke).

resultsAmong those who smoked, follow-up intention to quit increased and intention to purchase cigarettes, marketing receptivity, pro-industry attitudes, and pro-industry beliefs decreased versus baseline in both arms. Follow-up pro-industry beliefs were significantly lower (B=-0.331, 95% CI -0.652, -0.010, p=0.043) in the tailored versus control arm, adjusted for baseline beliefs. Among those who did not smoke, marketing receptivity, pro-industry attitudes, and pro-industry beliefs decreased versus baseline in both arms. Follow-up outcomes did not differ significantly between arms.

conclusionsThese findings can inform future anti-smoking campaign development to reduce cigarette smoking-related disparities among young adult, cisgender and transgender, sexual minority women and serve as the basis for developing similar ads for other LGBTQ+ audiences.

trial registrationThis study was registered in ClinicalTrials.gov (NCT04812795).

Indexed as

Sexual and Gender MinoritiesSmoking CessationAdolescentAdultAdvertisingFemaleHumansIntentionLongitudinal StudiesSmoking PreventionTobacco IndustryUnited StatesYoung Adult

Identifiers

PMID38065403
PMCPMC11034759
OpenAlexW4389409337

What OpenQuestion holds

Textmetadata
LicenceTDM
Read underepoch 390

Registered trials

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.