Evidence map›Paper›PMID 37949653›Full record

Trial reportTobacco control2025

Causal effects of point-of-sale cigarette promotions and subjective social status on cigarette craving: a randomised within-person experiment.

Mary Andrews, Nicole Cooper, Bradley D Mattan, José Carreras-Tartak, Alexandra M Paul, Andrew A Strasser, Lisa Henriksen, Emily B Falk

Abstract readRandomized Controlled Trial
In one paragraph

Trial report in Tobacco control, 2025. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 2 papers.

0numbers the graph read from it
0cells of the map it votes in
2citing papers in PubMed
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

2 citing papers in PubMed.

  1. Article
  2. Article
4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

8 authors.

Mary AndrewsAnnenberg School for Communication, University of Pennsylvania, Philadelphia, Pennsylvania, USA mary.andrews@asc.upenn.edu.ORCID 0000-0003-0025-1005
Nicole CooperAnnenberg School for Communication, University of Pennsylvania, Philadelphia, Pennsylvania, USA.
Bradley D MattanAnnenberg School for Communication, University of Pennsylvania, Philadelphia, Pennsylvania, USA.
José Carreras-TartakAnnenberg School for Communication, University of Pennsylvania, Philadelphia, Pennsylvania, USA.
Alexandra M PaulAnnenberg School for Communication, University of Pennsylvania, Philadelphia, Pennsylvania, USA.
Andrew A StrasserDepartment of Psychiatry, University of Pennsylvania, Philadelphia, Pennsylvania, USA.
Lisa HenriksenStanford Prevention Research Center, Stanford University School of Medicine, Stanford, California, USA.ORCID 0000-0002-9288-3562
Emily B FalkAnnenberg School for Communication, University of Pennsylvania, Philadelphia, Pennsylvania, USA.

Funding

Tobacco Industry Marketing CoreU54CA229973 · NCI · UNIVERSITY OF PENNSYLVANIA · PI CAPPELLA, JOSEPH NICHOLAS · 2018 to 2022
$18.8M
Cancer prevention through neural and geospatial examination of tobacco marketing effects in smokersR01CA229305 · NCI · UNIVERSITY OF PENNSYLVANIA · PI Emily Falk · 2019 to 2026
$4.1M
NCI NIH HHS R01 CA229305NCI NIH HHS U54 CA229973
6 · The paper itself

Abstract

backgroundCigarette smoking continues to be a leading cause of preventable deaths in the USA, in part because the USA has not adopted the WHO Framework Convention on Tobacco Control. One way the tobacco industry counteracts tobacco control policies is by heavily advertising cigarettes at the point of sale in retailers (eg, at the cash register) and by offering discounts on cigarettes.

designA within-subject experimental design with adults who smoke cigarettes daily (n=281) investigated whether: (1) exposure to images of cigarette promotions in an online experiment is associated with greater cigarette craving relative to viewing images of non-smoking cues, and (2) if exposure to images of point-of-sale cigarette promotions with a discount (vs without) increases cigarette craving. The study also examined how participants' subjective social status (compared with others in the USA) relates to cigarette craving after exposure to images of cigarette promotions with and without a discount.

resultsIn an online experiment, exposure to images of smoking cues, including point-of-sale cigarette promotions, elicited greater craving relative to non-smoking cues (all p<0.001). In addition, images of promotions with a discount elicited higher levels of craving compared with those without a discount (

conclusionViewing images of point-of-sale cigarette promotions can causally increase cravings to smoke, which may also apply to real-world retail settings that display cigarette promotions. Restricting point-of-sale promotions generally, and discounts specifically, could help reduce cigarette smoking and address tobacco use disparities in the USA.

Indexed as

AdvertisingCigarette SmokingCommerceCravingSocial ClassTobacco IndustryTobacco ProductsAdolescentAdultCuesFemaleHumansMaleMiddle AgedUnited StatesYoung Adultadvertising and promotiondisparitiessocioeconomic statustobacco industry

Identifiers

PMID37949653
PMCPMC11082063

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Registered trials

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Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.