Have yourself a 'merry' little Christmas: Alcohol adverts and alcohol content within adverts in the run-up to Christmas.

A B Barker, R Thorley, R L Murray

Abstract read

In one paragraph

Article in Public health in practice (Oxford, England), 2023. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Not yet cited in PubMed.

0numbers the graph read from it

0cells of the map it votes in

0citing papers in PubMed

–field-weighted citation impact

1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

0 citing papers in PubMed.

No citing paper in PubMed yet.

4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

3 authors.

A B BarkerCollege of Health, Psychology and Social Care, University of Derby, Kedleston Road, Derby, DE22 1GB, UK.

R ThorleyAcademic Unit of Population and Lifespan Sciences, Faculty of Medicine and Health Sciences, University of Nottingham, Clinical Sciences Building, City Hospital, Nottingham, NG5 1PB, UK.

R L MurrayAcademic Unit of Population and Lifespan Sciences, Faculty of Medicine and Health Sciences, University of Nottingham, Clinical Sciences Building, City Hospital, Nottingham, NG5 1PB, UK.

Funding

Medical Research Council MR/S037519/1

6 · The paper itself

Abstract

Exposure to alcohol adverts or other audio-visual content (AVC) in the media is associated with alcohol initiation and subsequent use by adolescents and adults, especially those with or at risk of an alcohol use disorder. The Christmas period is characterised by increased alcohol consumption and there may be an increase in alcohol advertisements during this period. The current study explored the number of alcohol advertisements shown on UK television in a sample of days in the run-up to Christmas 2022 and found that alcohol advertisements were commonly shown but alcohol was also seen in advertisements for other things such as supermarkets. The amount of alcohol shown is likely to encourage drinking and make Christmas a difficult time for people with alcohol use disorders or who are in recovery.

Indexed as

AdvertisingAlcoholPublic health

Identifiers

PMID37456904

DOI10.1016/j.puhip.2023.100390

PMCPMC10339036

What OpenQuestion holds

Textmetadata

LicenceCC BY-NC-ND

Read underepoch 390

Registered trials

None linked

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.