ArticleFrontiers in public health2023
Impact of media trust and personal epidemic experience on epidemic prevention behaviors in the context of COVID-19: A cross-sectional study based on protection motivation theory.
Article in Frontiers in public health, 2023. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 5 papers.
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5 citing papers in PubMed.
- Patterns of Digital Media Engagement During Wartime and Their Associations With Stress, Resilience, and Well-Being: Cross-Sectional Survey Study.Journal of medical Internet research · 2026Article
- The effect of social media-based education on skin cancer risk knowledge, skin self-examination and sun protection behaviours of women working in agriculture.BMC public health · 2026Article
- Article
- Factors predicting self-care behavior of cardiovascular patients during the COVID-19 epidemic.BMC cardiovascular disorders · 2024Article
- How do self-exempt beliefs affect intentions to quit smoking? An exploration of the mediating role of threat appraisal and coping appraisal.Frontiers in psychology · 2023Article
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4 authors.
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Abstract
Objective: This study aimed to elucidate the impact of media trust on epidemic prevention motivation and behaviors based on the Protection Motivation Theory (PMT) and to evaluate the moderation effect of personal epidemic experience, which focused on the differences in two groups with or without epidemic experience. Methods: The exogenous constructs and PMT model and scale were constructed through literature analysis, and a web-based questionnaire survey was conducted among 428 individuals aged above 18 years in China. Statistical analysis and hypothesis testing were performed in SPSS 26 and SmartPLS 3. Results: Traditional media trust accounted for the largest weight in media trust (w = 0.492, Conclusion: Traditional media trust and social media trust were the important elements in COVID-19 prevention and control, and public health departments and governments should ensure the accuracy and reliability of information from traditional and social media. Simultaneously, the media should balance threat information and efficacy information in order to generate the public's prevention motivation and behaviors.
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