ArticleJAMIA open2023
#Coronavirus on TikTok: user engagement with misinformation as a potential threat to public health behavior.
Article in JAMIA open, 2023. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 11 papers.
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Who cites it
11 citing papers in PubMed.
- Dietary Management After Ulcerative Colitis Surgery: A Thematic Analysis of TikTok Content.Nutrients · 2026Article
- Quality of TikTok videos on sudden cardiac death varies by video characteristics and health information accuracy.Scientific reports · 2026Article
- Pharmacological topics of interest for young people: misinformation on TikTok is common.Naunyn-Schmiedeberg's archives of pharmacology · 2026Article
- Evaluating the Quality of TikTok Videos on Vitiligo: A Cross-Sectional Study.International journal of dermatology · 2025Article
- Response to the Netflix Docuseries "Big Vape: The Rise and Fall of JUUL": Mixed Methods Analysis of YouTube Comments Using Qualitative Coding and Topic Modeling.JMIR formative research · 2025Article
- Videos in short-video sharing platforms as sources of information on osteoarthritis: cross-sectional content analysis study.Frontiers in digital health · 2025Article
- Descriptive analysis of TikTok content on vaccination in Arabic.AIMS public health · 2025Article
- How Useful Is TikTok for Patients Searching for Carpal Tunnel Syndrome-Related Treatment Exercises?Healthcare (Basel, Switzerland) · 2024Article
- Article
- TikTok and #OccupationalTherapy: Cross-sectional Study.JMIR formative research · 2023Article
- Navigating the infodemic: A qualitative study of university students' information strategies during the COVID-19 pandemic.Digital healthArticle
Corrections and comments
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Authors and funding
7 authors.
Funding
Abstract
Coronavirus disease (COVID)-related misinformation is prevalent online, including on social media. The purpose of this study was to explore factors associated with user engagement with COVID-related misinformation on the social media platform, TikTok. A sample of TikTok videos associated with the hashtag #coronavirus was downloaded on September 20, 2020. Misinformation was evaluated on a scale (low, medium, and high) using a codebook developed by experts in infectious diseases. Multivariable modeling was used to evaluate factors associated with number of views and presence of user comments indicating intention to change behavior. One hundred and sixty-six TikTok videos were identified and reviewed. Moderate misinformation was present in 36 (22%) videos viewed a median of 6.8 million times (interquartile range [IQR] 3.6-16 million), and high-level misinformation was present in 11 (7%) videos viewed a median of 9.4 million times (IQR 5.1-18 million). After controlling for characteristics and content, videos containing moderate misinformation were less likely to generate a user response indicating intended behavior change. By contrast, videos containing high-level misinformation were less likely to be viewed but demonstrated a nonsignificant trend towards higher engagement among viewers. COVID-related misinformation is less frequently viewed on TikTok but more likely to engage viewers. Public health authorities can combat misinformation on social media by posting informative content of their own.
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Registered trials
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