Evidence map›Paper›PMID 36712327›Full record

ArticlePNAS nexus2022

Transparent communication of evidence does not undermine public trust in evidence.

John R Kerr, Claudia R Schneider, Alexandra L J Freeman, Theresa Marteau, Sander van der Linden

Erratum issuedAbstract read
In one paragraph

Article in PNAS nexus, 2022. The graph could read no effect estimate from its abstract, so it casts no vote on the map. An erratum has been issued. Cited by 21 papers.

0numbers the graph read from it
0cells of the map it votes in
21citing papers in PubMed
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

21 citing papers in PubMed.

  1. Article
  2. Article
  3. Article
  4. Review
  5. Editorial Perspective: Smoking, vaping and mental health - a perspective on potential causal mechanisms.Journal of child psychology and psychiatry, and allied disciplines · 2026
    Article
  6. Article
  7. Article
  8. Review
  9. Review
  10. Informed decisions about public health and social measures.Health research policy and systems · 2025
    Review
  11. Article
  12. An agenda for science communication research and practice.Proceedings of the National Academy of Sciences of the United States of America · 2025
    Article
  13. Article
  14. Article
  15. Article
  16. Article
  17. Article
  18. Article
  19. A plan for systematic reviews for high-need areas in forensic science.Forensic science international. Synergy · 2024
    Review
  20. Article
4 · The record

Corrections and comments

5 · Who and what money

Authors and funding

5 authors.

John R KerrDepartment of Psychology, School of Biological Sciences, University of Cambridge, Downing Street, CB2 3EB Cambridge, UK.ORCID https://orcid.org/0000-0002-6606-5507
Claudia R SchneiderDepartment of Psychology, School of Biological Sciences, University of Cambridge, Downing Street, CB2 3EB Cambridge, UK.ORCID https://orcid.org/0000-0002-6612-5186
Alexandra L J FreemanDepartment of Psychology, School of Biological Sciences, University of Cambridge, Downing Street, CB2 3EB Cambridge, UK.ORCID https://orcid.org/0000-0002-4115-161X
Theresa MarteauDepartment of Public Health and Primary Care, University of Cambridge, Worts Causeway, CB1 8RN Cambridge, UK.ORCID https://orcid.org/0000-0003-3025-1129
Sander van der LindenWinton Centre for Risk and Evidence Communication, University of Cambridge, Wilberforce Road, CB3 0WA Cambridge, UK.ORCID https://orcid.org/0000-0002-0269-1744

Funding

No grant is acknowledged in the PubMed record.

6 · The paper itself

Abstract

Does clear and transparent communication of risks, benefits, and uncertainties increase or undermine public trust in scientific information that people use to guide their decision-making? We examined the impact of reframing messages written in traditional persuasive style to align instead with recent "evidence communication" principles, aiming to inform decision-making: communicating a balance of risks and benefits, disclosing uncertainties and evidence quality, and prebunking misperceptions. In two pre-registered experiments, UK participants read either a persuasive message or a balanced and informative message adhering to evidence communication recommendations about COVID-19 vaccines (Study 1) or nuclear power plants (Study 2). We find that balanced messages are either perceived as trustworthy as persuasive messages (Study 1), or more so (Study 2). However, we note a moderating role of prior beliefs such that balanced messages were consistently perceived as more trustworthy among those with negative or neutral prior beliefs about the message content. We furthermore note that participants who had read the persuasive message on nuclear power plants voiced significantly stronger support for nuclear power than those who had read the balanced message, despite rating the information as less trustworthy. There was no difference in vaccination intentions between groups reading the different vaccine messages.

Indexed as

communicationevidence communicationtransparencytrusttrustworthinessuncertainty

Identifiers

PMID36712327
PMCPMC9802351

What OpenQuestion holds

Textmetadata
LicenceCC BY
Read underepoch 390

Registered trials

None linked

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.