ArticleFrontiers in public health2022
Patient's behavior of selection physician in online health communities: Based on an Elaboration likelihood model.
Article in Frontiers in public health, 2022. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 9 papers, 1 of them a synthesis that pooled it.
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Who cites it
9 citing papers in PubMed, 1 synthesis or guideline pooled it, 23 citations in OpenAlex.
- Extending Signaling Theory in Online Health Communities to Address Medical Information Asymmetry: Systematic Review With Narrative Synthesis.Journal of medical Internet research · 2025Pooled it
- Deciphering patient selection of physicians in online health communities: insights from a dual-path perspective.BMC psychology · 2025Article
- Article
- The Relationship Between Static Characteristics of Physicians and Patient Consultation Volume in Internet Hospitals: Quantitative Analysis.JMIR formative research · 2024Article
- More knowledge, more choices? How peer recognition of physicians' knowledge sharing affect patients' consultation in online health communities.Frontiers in public health · 2024Article
- Perceived a community with shared future for doctor-patient and benefit finding: a moderated mediation model.BMC psychology · 2023Article
- Encouraging physicians' continuous knowledge-sharing in online health communities: A motivational perspective.Frontiers in public health · 2022Article
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Corrections and comments
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Authors and funding
5 authors at 1 institution in 1 country.
Funding
No grant is acknowledged in the PubMed record.
Abstract
Background: With the rapid development of "Internet + medicine" and the impact of the COVID-19 epidemic, online health communities have become an important way for patients to seek medical treatment. However, the mistrust between physicians and patients in online health communities has long existed and continues to impact the decision-making behavior of patients. The purpose of this article is to explore the influencing factors of patient decision-making in online health communities by identifying the relationship between physicians' online information and patients' selection behavior. Methods: In this study, we selected China's Good Doctor (www.haodf.com) as the source of data, scrapped 10,446 physician data from December 2020 to June 2021 to construct a logit model of online patients' selection behavior, and used regression analysis to test the hypotheses. Results: The number of types of services, number of scientific articles, and avatar in physicians' personal information all has a positive effect on patients' selection behavior, while the title and personal introduction hurt patients' selection behavior. Online word-of-mouth positively affected patients' selection behavior and disease risk had a moderating effect. Conclusion: Focusing on physician-presented information, this article organically combines the Elaboration likelihood model with trust source theory and online word-of-mouth from the perspective of the trusted party-physician, providing new ideas for the study of factors influencing patients' selection behavior in online health communities. The findings provide useful insights for patients, physicians, and community managers about the relationship between physician information and patients' selection behavior.
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