ArticleThe Journal of social issues2022
Reducing ageism toward older adults and highlighting older adults as contributors during the COVID-19 pandemic.
Article in The Journal of social issues, 2022. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 12 papers, 1 of them a synthesis that pooled it.
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Who cites it
12 citing papers in PubMed, 1 synthesis or guideline pooled it.
- Older adults' experiences during the COVID-19 pandemic: a qualitative systematic literature review.BMC geriatrics · 2023Pooled it
- Changes in attitudes toward hearing loss and hearing aids and their association with hearing‑aid abandonment among experienced older adults hearing‑aid users.BMC geriatrics · 2026Article
- Long-term Outcomes of Geriatric Medicine Teaching Strategies: Comparing no Content, Traditional Lecture, and Flipped Classroom 2 Years Postintervention.Medical science educator · 2024Article
- Succession, Identity, and Consumption Scale of Prescriptive Ageism: Italian Validation and Invariance by Gender and Age.Behavioral sciences (Basel, Switzerland) · 2024Article
- Intergenerational contact during and beyond COVID-19.The Journal of social issues · 2022Article
- Intersections of ageism toward older adults and other isms during the COVID-19 pandemic.The Journal of social issues · 2022Article
- Age discrimination, the right to life, and COVID-19 vaccination in countries with limited resources.The Journal of social issues · 2022Article
- Ageism toward older adults during the COVID-19 pandemic: Intergenerational conflict and support.The Journal of social issues · 2022Article
- Is Protecting Older Adults from COVID-19 Ageism? A Comparative Cross-cultural Constructive Grounded Theory from the United Kingdom and Colombia.The Journal of social issues · 2022Article
- Eradicating ageism through social campaigns: An Israeli case study in the shadows of the COVID-19 pandemic.The Journal of social issues · 2022Article
- Reducing ageism toward older adults and highlighting older adults as contributors during the COVID-19 pandemic.The Journal of social issues · 2022Article
- "You are stealing our present": Younger people's ageism towards older people predicts attitude towards age-based COVID-19 restriction measures.The Journal of social issues · 2022Article
Corrections and comments
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Authors and funding
2 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
The COVID-19 pandemic exacerbated ageism (stereotyping, prejudice, and discrimination) toward older adults in the United States, highlighting the belief that older adults are a burden. Prior to the pandemic, a growing body of research sought to reduce ageism using the PEACE (Positive Education about Aging and Contact Experiences) model. Extending that research, participants were randomly assigned to watch three videos (less than 10 min total) that challenged stereotypes about aging and older adults, depicted positive intergenerational contact, and highlighted older adults as contributors to society (experimental condition) or three videos on wallpaper (control condition). Experimental participants (undergraduate students in Study 1 and a national community sample of young adults in Study 2) reported increased endorsement of older adults as contributors to society and positive stereotypes of older adults. In addition, in Study 2, negative stereotypes of older adults and views of intergenerational conflict were also reduced among experimental (vs. control) participants. These promising findings show that relatively brief ageism reduction interventions are effective during the pandemic and for the first time, that the perception of older adults as contributors to society can be increased. Future directions and implications for social policies are discussed.
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Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.