ArticleInternational journal of disaster risk reduction : IJDRR2022
Mask-wearing behavior during the COVID-19 pandemic in Korea: The role of individualism in a collectivistic country.
Article in International journal of disaster risk reduction : IJDRR, 2022. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 11 papers.
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11 citing papers in PubMed.
- The effect of government information release on public protective behaviors during the emerging infectious diseases epidemic in China.Frontiers in public health · 2026Article
- Association Between COVID-19 Exposure Duration on Receptive and Expressive Language Development in Preschool Children.Children (Basel, Switzerland) · 2025Article
- Political construction of risk perception and preventive behaviour during the COVID-19 pandemic in the Republic of Korea.Journal of global health · 2025Article
- Understanding the social and cognitive influences on the adoption of COVID-19 non-pharmaceutical interventions: a survey of a Saudi Arabian sample.Frontiers in public health · 2025Article
- Article
- Political orientation and COVID-19 policy preferences during the early pandemic: a comparative analysis of China and South Korea.Frontiers in public health · 2025Article
- Comparison of the efficacy of COVID-19 responses in South Korea and the United States.Global health action · 2024Article
- The role of collectivism, liberty, COVID fatigue, and fatalism in public support for the zero-COVID policy and relaxing restrictions in China.BMC public health · 2024Article
- Association Between Risk Perceptions of COVID-19, Political Ideology, and Mask-Wearing Behavior After the Outbreak: A Cross-Sectional Survey in South Korea.Risk management and healthcare policy · 2024Article
- Filter Masks during the Second Phase of SARS-CoV-2: Study on Population.International journal of environmental research and public health · 2023Article
- Factors Associated with Handwashing Behaviors During the COVID-19 Pandemic: An Analysis of the Community Health Survey in Korea.SAGE open nursingArticle
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3 authors.
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Abstract
The behavior of the general public is crucial for an effective COVID-19 response. The Republic of Korea has shown better performance in this regard than many other countries worldwide. Based on the theories of individualism and collectivism, this study analyzes how Korean culture and political preferences influence the mask-wearing behavior of people in Korea. We conducted two online surveys after the first wave and in the middle of the third wave of the pandemic in Korea. The results showed only small partisan differences in the level of mask-wearing behavior in Korea. Additionally, regression analysis results demonstrate that, when demographic variables are controlled, concerns of spreading infection and horizontal individualistic tendencies of younger respondents have a significant positive relation to mask-wearing behavior. Meanwhile, horizontal collectivism had a significant positive relationship with older respondents' mask-wearing behavior, as expected in the collectivistic culture of the Korean people. As a result, horizontal individualism has similar characteristics with horizontal collectivism in Koreans and both have a positive relation to their mask-wearing behavior.
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