ArticleBMJ open2022
How commercial actors used different types of power to influence policy on restricting food marketing: a qualitative study with policy actors in Thailand.
Article in BMJ open, 2022. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 7 papers.
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Who cites it
7 citing papers in PubMed, 6 citations in OpenAlex.
- Understanding power in food policy: a critical scoping review of methods to guide future research.Health promotion international · 2026Article
- Food industry degrowth as a public health strategy: the case of ultra processed baked goods.Globalization and health · 2025Article
- A comparative analysis of food retail policy landscape in four Southeast Asian countries.The Lancet regional health. Southeast Asia · 2025Review
- Financing food environments: who has the power to drive healthier food investment in Australia?Health promotion international · 2025Article
- How can advocates leverage power to advance comprehensive regulation on ultra-processed foods? learning from advocate experience in Argentina.Globalization and health · 2024Article
- Inhibitors and Supporters of Policy Change in the Regulation of Unhealthy Food Marketing in Australia.International journal of health policy and management · 2024Article
- Power and Other Commercial Determinants of Health: An Empirical Study of the Australian Food, Alcohol, and Gambling Industries.International journal of health policy and management · 2023Article
Corrections and comments
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Authors and funding
7 authors at 4 institutions in 4 countries.
Funding
No grant is acknowledged in the PubMed record.
Abstract
objectivesThere is limited research focused explicitly on understanding how commercial actors use different forms of power to influence policy decision making in Thailand. This study aimed to identify how the food industry has used structural, instrumental and discursive power to influence policy on restricting food marketing in Thailand. STUDY
designQualitative study using in-depth semistructured interviews SETTINGS: Thailand.
participantsThe interviews were conducted with 20 participants (of a total of 29 invited actors) from government, civil society, technical experts, international organisation and the food and advertising industry. Interview data were identified in the transcripts and analysed using abductive methods.
resultsNon-commercial actors perceived the commercial actors' structural power (its economic influence and structurally privileged position) as central to understanding the government having not implemented policy to restrict food marketing. The commercial actors' instrumental power was observed through sponsorship, campaign and lobbying activities. Discursive power was used by the industry to shift responsibility away from the food companies and onto their customers, by focusing their messaging on freedom of consumer choice and consumer health literacy.
conclusionsThis study examined different types of power that commercial actors were perceived to use to influence policy to restrict food marketing in Thailand. The study showed arguments and institutional processes used to enhance commercial actors' ability to shape the policy decision for nutrition, public opinion and the broader regulatory environment. The findings help governments and other stakeholders to anticipate industry efforts to counter policy. The findings also suggest the need for governance structures that counter industry power, including comprehensive monitoring and enforcement in policy implementation.
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Registered trials
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