Evidence map›Paper›PMID 36224523›Full record

Trial reportBMC pregnancy and childbirth2022

#Fitmom: an experimental investigation of the effect of social media on body dissatisfaction and eating and physical activity intentions, attitudes, and behaviours among postpartum mothers.

Lisa Tang, Marika Tiggemann, Jess Haines

Registry-linked trialOpen access · goldAbstract readRandomized Controlled Trial
In one paragraph

Trial report in BMC pregnancy and childbirth, 2022. The graph could read no effect estimate from its abstract, so it casts no vote on the map. It is linked to trial NCT05181280 (Moms on Media Study), which is not on this map. Cited by 11 papers, 2 of them syntheses that pooled it.

0numbers the graph read from it
0cells of the map it votes in
11citing papers in PubMed, 2 pooled it
3.5field-weighted citation impact, top 7% of its field
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

NCT05181280 nacompletednot on this map

Moms on Media Study: Testing the Influence of Social Media on the Health Behaviours of Mothers During the Postpartum Period

TypeinterventionalSponsorUniversity of GuelphRan2020 to 2021Enrolled132ConditionsHealth BehaviorArmsIntervention Group, Control Group
3 · Its place in the literature

Who cites it

11 citing papers in PubMed, 2 syntheses or guidelines pooled it, 20 citations in OpenAlex.

  1. Pooled it
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  6. The Role of Social Media Usage in the Impact of Body Image on Disordered Eating Attitudes During the Third Trimester of Pregnancy.European eating disorders review : the journal of the Eating Disorders Association · 2025
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4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

3 authors at 2 institutions in 2 countries.

Lisa TangDepartment of Family Relations and Applied Nutrition, University of Guelph, 50 Stone Road East Guelph, N1G 2W1, ON, Guelph, Canada. lisa.tang@uoguelph.ca.
Marika TiggemannSchool of Psychology, Flinders University, Adelaide, SA, Australia.
Jess HainesDepartment of Family Relations and Applied Nutrition, University of Guelph, 50 Stone Road East Guelph, N1G 2W1, ON, Guelph, Canada.
University of Guelph · CAFlinders University · AU

Funding

No grant is acknowledged in the PubMed record.

6 · The paper itself

Abstract

backgroundResearch has shown that body dissatisfaction is higher during the postpartum period compared to other periods of life, and strongly associated with disordered eating behaviours, which can lead to adverse health outcomes. While results from cross-sectional studies suggest that social media may play an important role in body dissatisfaction among postpartum mothers, causal inference is limited due to the observational nature of the existing research. The objective of this study is to experimentally test the effect of body-focused social media on the body dissatisfaction and eating and physical activity intentions, attitudes, and behaviours of postpartum mothers.

methodsPostpartum mothers of infants 0-6 months (n = 132) were randomly assigned to view either body-focused social media posts (n = 65), or a control set of infant feeding tips (n = 67). ANCOVA was used to examine differences between the intervention and control group on levels of body dissatisfaction, eating and physical activity intentions, attitudes, and behaviours. There were two follow-up time points, immediately post intervention and 1-month post intervention to measure potential sustained effects of intervention.

resultsExposure to body-focused social media posts resulted in higher levels of body dissatisfaction, mean difference 1.54 (p = 0.002); poorer body image, mean difference 0.41 (p = 0.007); eating attitudes, mean difference 2.26 (p = 0.025); and higher levels of restrained eating behaviours, mean difference 0.39 (p < 0.001) among the intervention group post intervention. Mothers in the intervention group also reported higher levels of inspiration to be active, mean difference 0.48 (p = 0.021) post intervention. A sustained effect was found for restrained eating, mean difference 2.03 (p < 0.001) and poorer eating attitude, mean difference 0.29 (p = 0.001) at 1-month follow-up. No sustained effects were found for any other outcomes at 1-month follow-up.

conclusionSocial media exposure to body-focused social media posts negatively affect postpartum mothers' body dissatisfaction and health behaviours. Further experimental research that includes an interactive social media component is needed among this population.

trial registrationNCT05181280, Study ID Number: 054798. Registered 06/01/2022. Retrospectively registered, https://clinicaltrials.gov/ct2/show/NCT05181280 .

Indexed as

Body DissatisfactionFeeding and Eating DisordersSocial MediaBody ImageCross-Sectional StudiesExerciseFemaleHumansInfantIntentionPostpartum PeriodBody dissatisfactionEating behaviourPhysical activityPostpartumSocial media

Identifiers

PMID36224523
PMCPMC9555257
OpenAlexW4304695172

What OpenQuestion holds

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LicenceCC BY
Read underepoch 390

Registered trials

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.