Evidence map›Paper›PMID 35886722›Full record

ArticleInternational journal of environmental research and public health2022

Price Promotions of E-Liquid Products Sold in Online Stores.

Shaoying Ma, Shuning Jiang, Meng Ling, Jian Chen, Ce Shang

Abstract read
In one paragraph

Article in International journal of environmental research and public health, 2022. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 7 papers.

0numbers the graph read from it
0cells of the map it votes in
7citing papers in PubMed
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

7 citing papers in PubMed.

  1. Trends in product characteristics of disposable e-cigarettes sold by US online stores between 2022 and 2024.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2026
    Article
  2. Where Do E-cigarette Users Buy Their E-cigarette Products? Results From a Nationally Representative Sample of Adult E-cigarette Users in the United States.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2026
    Article
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4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

5 authors.

Shaoying MaCenter for Tobacco Research, The Ohio State University Wexner Medical Center, Columbus, OH 43210, USA.ORCID 0000-0002-6086-0622
Shuning JiangDepartment of Computer Science and Engineering, The Ohio State University, Columbus, OH 43210, USA.
Meng LingDepartment of Computer Science and Engineering, The Ohio State University, Columbus, OH 43210, USA.
Jian ChenDepartment of Computer Science and Engineering, The Ohio State University, Columbus, OH 43210, USA.
Ce ShangCenter for Tobacco Research, The Ohio State University Wexner Medical Center, Columbus, OH 43210, USA.ORCID 0000-0002-8838-4250

Funding

US and International Evidence on Factors Leading to Tax Avoidance and Evasion and Their Impact on Drinking Behaviors and ConsequencesR00AA024810 · NIAAA · UNIVERSITY OF OKLAHOMA HLTH SCIENCES CTR · PI SHANG, CE · 2018 to 2020
$741k
The impact of ENDS tax policies on the consumption of ENDS and cigarettesR21CA249757 · NCI · OHIO STATE UNIVERSITY · PI SHANG, CE · 2021 to 2021
$401k
NCI NIH HHS R21 CA249757NCI NIH HHS R21CA249757NIAAA NIH HHS R00 AA024810
6 · The paper itself

Abstract

backgroundRetailer price promotions are an important marketing strategy to attract consumers. However, there is scarce evidence on how retail price promotions are being implemented by e-cigarette online stores, particularly for e-liquid products that are not often found in brick-and-mortar stores and sold in lower prices compared to other types of e-cigarettes.

objectivesWe collect data on e-liquid price-promotion activities from online stores using web scraping. From February to May 2021, we scraped the price promotion data of over 14,000 e-liquid products, from five popular online vape shops that sell nationwide in the US. We present descriptive analyses of price promotion on those products, assess price promotion practices in online stores, and discuss components of the final purchase price paid by online customers.

findingsOf the 14,000 e-liquid products and over, 13,326 (92.36%) were on sale, and each online store on average offered discounts from 9.20% to 47.53% for these products. The distribution of the after-discount price was largely similar across the five stores, and there is evidence that each store had adopted different price-promotion strategies.

conclusionDespite low prices, price promotions are common for e-liquid products, which may undermine the effect of e-cigarette pricing policies such as excise tax that are designed to raise e-cigarette prices.

Indexed as

Electronic Nicotine Delivery SystemsTobacco ProductsCommerceConsumer BehaviorMarketinge-cigarettee-juiceelectronic cigarettese-liquidENDSonline storeprice promotiontobacco controltobacco marketingvaping

Identifiers

PMID35886722
PMCPMC9323160

What OpenQuestion holds

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LicenceCC BY
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Registered trials

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Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.