Evidence map›Paper›PMID 35797502›Full record

ArticleAmerican journal of public health2022

A Social Media‒Based Public Health Campaign Encouraging COVID-19 Vaccination Across the United States.

Isabella de Vere Hunt, Tamara Dunn, Megan Mahoney, Michael Chen, Vanessa Nava, Eleni Linos

Open access · greenAbstract read
In one paragraph

Article in American journal of public health, 2022. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 17 papers, 1 of them a synthesis that pooled it.

0numbers the graph read from it
0cells of the map it votes in
17citing papers in PubMed, 1 pooled it
9.9field-weighted citation impact, top 2% of its field
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

17 citing papers in PubMed, 1 synthesis or guideline pooled it, 27 citations in OpenAlex.

  1. Social Media Misinformation about Pregnancy and COVID-19 Vaccines: A Systematic Review.Medical principles and practice : international journal of the Kuwait University, Health Science Centre · 2024
    Pooled it
  2. Using the Diffusion of Innovation Theory to Understand COVID-19 Booster Hesitancy in Adults.International journal of environmental research and public health · 2026
    Article
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  16. An Overview of Innovative Approaches to Support Timely and Agile Health Communication Research and Practice.International journal of environmental research and public health · 2022
    Review
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4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

6 authors at 1 institution in 1 country.

Isabella de Vere HuntIsabella de Vere Hunt is with the Program for Clinical Research and Technology, Stanford University, Stanford, CA. Tamara Dunn and Megan Mahoney are with the Department of Medicine, Stanford University. Michael Chen, Vanessa Nava, and Eleni Linos are with the Program for Clinical Research and Technology, Stanford University.
Tamara DunnIsabella de Vere Hunt is with the Program for Clinical Research and Technology, Stanford University, Stanford, CA. Tamara Dunn and Megan Mahoney are with the Department of Medicine, Stanford University. Michael Chen, Vanessa Nava, and Eleni Linos are with the Program for Clinical Research and Technology, Stanford University.
Megan MahoneyIsabella de Vere Hunt is with the Program for Clinical Research and Technology, Stanford University, Stanford, CA. Tamara Dunn and Megan Mahoney are with the Department of Medicine, Stanford University. Michael Chen, Vanessa Nava, and Eleni Linos are with the Program for Clinical Research and Technology, Stanford University.
Michael ChenIsabella de Vere Hunt is with the Program for Clinical Research and Technology, Stanford University, Stanford, CA. Tamara Dunn and Megan Mahoney are with the Department of Medicine, Stanford University. Michael Chen, Vanessa Nava, and Eleni Linos are with the Program for Clinical Research and Technology, Stanford University.
Vanessa NavaIsabella de Vere Hunt is with the Program for Clinical Research and Technology, Stanford University, Stanford, CA. Tamara Dunn and Megan Mahoney are with the Department of Medicine, Stanford University. Michael Chen, Vanessa Nava, and Eleni Linos are with the Program for Clinical Research and Technology, Stanford University.
Eleni LinosIsabella de Vere Hunt is with the Program for Clinical Research and Technology, Stanford University, Stanford, CA. Tamara Dunn and Megan Mahoney are with the Department of Medicine, Stanford University. Michael Chen, Vanessa Nava, and Eleni Linos are with the Program for Clinical Research and Technology, Stanford University.
Center for Clinical Research (United States) · US

Funding

Targeted Advertising for Cancer PreventionDP2CA225433 · NCI · UNIVERSITY OF CALIFORNIA, SAN FRANCISCO · PI LINOS, ELENI · 2017 to 2019
$2.9M
Patient Oriented Research in Vulnerable Populations with Skin DiseaseK24AR075060 · NIAMS · STANFORD UNIVERSITY · PI Eleni Linos · 2019 to 2026
$1.6M
NCI NIH HHS DP2 CA225433NIAMS NIH HHS K24 AR075060
6 · The paper itself

Abstract

Tailored public health messaging encouraging COVID-19 vaccination may help increase vaccination rates and decrease the burden of COVID-19. We conducted a three-part COVID-19 vaccine uptake public health campaign disseminated on Facebook between April and June 2021. Our first campaign focused on reaching Black and Latinx communities; our second campaign focused on addressing vaccine access and scheduling in Latinx communities; and our third campaign focused on religious communities. Overall, we reached 25 million individuals with 171 million views across the United States. (

Indexed as

COVID-19Social MediaCOVID-19 VaccinesHealth PromotionHumansPublic HealthUnited StatesVaccinationCOVID-19 Vaccines

Identifiers

PMID35797502
PMCPMC9382165
OpenAlexW4284891800

What OpenQuestion holds

Textmetadata
Read underepoch 390

Registered trials

None linked

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.