ArticleCancers2022
Impact of Breast Cancer Awareness Month on Public Interest in the United States between 2012 and 2021: A Google Trends Analysis.
Article in Cancers, 2022. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 15 papers, 1 of them a synthesis that pooled it.
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Who cites it
15 citing papers in PubMed, 1 synthesis or guideline pooled it.
- The Characteristics, Uses, and Biases of Studies Related to Malignancies Using Google Trends: Systematic Review.Journal of medical Internet research · 2023Pooled it
- Photoacoustic imaging: An emerging tool for intraoperative margin assessment in breast-conserving surgery.Photoacoustics · 2026Review
- Predictors of Genetic Testing for Hereditary Cancer in Qualified Individuals.Medical research archives · 2025Article
- Clinical challenges and patient experiences in early-onset colorectal cancer: insights from seven European countries.BMC gastroenterology · 2025Article
- Organized Breast Cancer Screening in Diabetic Women: A Prospective Study Among 100,000 Women from the Grand-Est Region (France), from 2020 to 2022.European journal of breast health · 2025Article
- Barriers to breast cancer-related care among women in Pakistan: a systematic review.BMJ public health · 2025Article
- Cancer awareness across borders: a comparative study of internet search trends for breast and prostate cancer in Europe and Turkey.BMC cancer · 2024Article
- Influence of Breast Cancer Awareness Month on Public Interest of Breast Cancer in High-Income Countries Between 2012 and 2022: Google Trends Analysis.JMIR cancer · 2024Article
- Cancer incidence and digital information seeking in Germany: a retrospective observational study.Scientific reports · 2024Observational
- Year-round breast cancer awareness: Empowering young women in the fight against breast cancer.The Indian journal of medical research · 2023Article
- De novo metastatic breast cancer in men vs women: a Swedish population-based cohort study.JNCI cancer spectrum · 2023Article
- Google Trends in Breast and Cervical Cancer Searches From 2008 to 2021: An Infodemiology Study.Cureus · 2023Article
- Cytotoxic mixed-ligand complexes of Cu(II): A combined experimental and computational study.Frontiers in chemistry · 2022Article
- Article
- Are health awareness months dedicated to urological and men's health diseases effective at increasing public interest? A Google Trends study.Indian journal of urology : IJU : journal of the Urological Society of IndiaArticle
Corrections and comments
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2 authors.
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No grant is acknowledged in the PubMed record.
Abstract
Breast Cancer Awareness Month (BCAM) has a long history of over 30 years, established in 1985 to occur every October, and the National Breast Cancer Foundation now leads the operation. There have been no studies to evaluate the impact of the BCAM on public awareness of breast cancer. We analyzed the impact of BCAM on public awareness of breast cancer in the U.S. from 2012 to 2021 using the relative search volume (RSV) of Google Trends as a surrogate. We also analyzed the impact of Lung Cancer Awareness Month (LCAM) and Prostate Cancer Awareness Month (PCAM) on public awareness of lung and prostate cancer, respectively, to see differences in their effectiveness among the health observances for the top three most common cancers in the U.S. We performed a joinpoint regression analysis to identify statistically significant time points of a change in trend. There were joinpoints around BCAM for "Breast cancer" every year from 2012 to 2021, with a significant increase in the weekly RSVs from 21.9% to 46.7%. Except for 2013 and 2015 for "Lung cancer", when significant increases in the RSV at 1.8% and 1.2% per week were observed around LCAM, no joinpoints were noted around LCAM or PCAM. These results imply that BCAM has successfully improved the public awareness of breast cancer in the U.S. compared to other representative health observances, likely due to the effective involvement of non-medical industries, influencers affected by breast cancer, and an awareness symbol.
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