ArticleeLife2022
Conformist social learning leads to self-organised prevention against adverse bias in risky decision making.
Article in eLife, 2022. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 15 papers.
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Who cites it
15 citing papers in PubMed.
- Informational and Normative Influence on Conformity in Autism.Autism research : official journal of the International Society for Autism Research · 2026Article
- Interspecific Conformity and Asymmetric Behavioral Convergence inEcology and evolution · 2026Article
- Feature-based reward learning shapes human social learning strategies.Nature human behaviour · 2025Article
- Adaptive mechanisms of social and asocial learning in immersive collective foraging.Nature communications · 2025Article
- Does digital collective learning improve with more participants? An experiment on a collective learning platform.Frontiers in psychology · 2025Article
- Bridging theory and data: A computational workflow for cultural evolution.Proceedings of the National Academy of Sciences of the United States of America · 2024Article
- Humans flexibly integrate social information despite interindividual differences in reward.Proceedings of the National Academy of Sciences of the United States of America · 2024Article
- Moderate confirmation bias enhances decision-making in groups of reinforcement-learning agents.PLoS computational biology · 2024Article
- Collective incentives reduce over-exploitation of social information in unconstrained human groups.Nature communications · 2024Article
- A Cognitive Computational Approach to Social and Collective Decision-Making.Perspectives on psychological science : a journal of the Association for Psychological Science · 2024Article
- Article
- Interaction among participants in a collective intelligence experiment: an emotional approach.Frontiers in psychology · 2024Article
- Article
- People conform to social norms when gambling with lives or money.Scientific reports · 2023Article
- Evolutionary emergence of collective intelligence in large groups of students.Frontiers in psychology · 2022Article
Corrections and comments
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Authors and funding
2 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
Given the ubiquity of potentially adverse behavioural bias owing to myopic trial-and-error learning, it seems paradoxical that improvements in decision-making performance through conformist social learning, a process widely considered to be bias amplification, still prevail in animal collective behaviour. Here we show, through model analyses and large-scale interactive behavioural experiments with 585 human subjects, that conformist influence can indeed promote favourable risk taking in repeated experience-based decision making, even though many individuals are systematically biased towards adverse risk aversion. Although strong positive feedback conferred by copying the majority's behaviour could result in unfavourable informational cascades, our differential equation model of collective behavioural dynamics identified a key role for increasing exploration by negative feedback arising when a weak minority influence undermines the inherent behavioural bias. This 'collective behavioural rescue', emerging through coordination of positive and negative feedback, highlights a benefit of collective learning in a broader range of environmental conditions than previously assumed and resolves the ostensible paradox of adaptive collective behavioural flexibility under conformist influences.
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Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.