ArticleInternational journal of environmental research and public health2022
#NicotineAddictionCheck: Puff Bar Culture, Addiction Apathy, and Promotion of E-Cigarettes on TikTok.
Article in International journal of environmental research and public health, 2022. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 21 papers.
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
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Who cites it
21 citing papers in PubMed, 38 citations in OpenAlex.
- Applying the Vertically Integrated Project Model to Youth-Inclusive Social Media Coding of Zyn-Related YouTube Shorts: Methodological Case Study.JMIR infodemiology · 2026Article
- #NoIDVape: A content analysis of illicit vape messaging in young people's information sources.Addiction (Abingdon, England) · 2026Article
- Describing ZYN-Related Content on TikTok: Content Analysis.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2026Article
- Examining How Oral Nicotine Pouches Are Trending on TikTok: A Qualitative Descriptive Study.JMIR formative research · 2025Article
- #Opioids: A Mixed-Methods Examination of Top Opioid-Related Content on TikTok.Journal of studies on alcohol and drugs · 2025Article
- Remediated marketing: leveraging computer vision and rule-based classification models to detect e-cigarette warning labels across social media.Information, communication and society · 2025Article
- #Discreetshipping: Selling E-cigarettes on TikTok.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2025Article
- "Do all bisexuals have this power?": An exploratory study of "crippling nicotine addiction," identity, and other emergent themes in vaping messages on QueerTok.SSM. Qualitative research in health · 2024Article
- The Normalization of Vaping on TikTok Using Computer Vision, Natural Language Processing, and Qualitative Thematic Analysis: Mixed Methods Study.Journal of medical Internet research · 2024Article
- Trends in vaping and smoking following the rise of disposable e-cigarettes: a repeat cross-sectional study in England between 2016 and 2023.The Lancet regional health. Europe · 2024Article
- Scalable Surveillance of E-Cigarette Products on Instagram and TikTok Using Computer Vision.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2024Article
- Identification and Characterization of Synthetic Nicotine Product Promotion and Sales on Instagram Using Natural Language Processing.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2024Article
- E-Cigarette Brand Trends in the United States: An Investigation of Data From a Youth and Young Adult Sample and the E-Cigarette Retail Market (2022).Tobacco use insights · 2024Article
- Article
- Promotion of E-Cigarettes on TikTok and Regulatory Considerations.International journal of environmental research and public health · 2023Article
- Characterizing e-Cigarette-Related Videos on TikTok: Observational Study.JMIR formative research · 2023Article
- Frequency of social media use and exposure to tobacco or nicotine-related content in association with E-cigarette use among youth: A cross-sectional and longitudinal survey analysis.Preventive medicine reports · 2022Article
- Longitudinal associations between U.S. youth exposure to E-cigarette marketing and E-cigarette use harm perception and behavior change.Preventive medicine · 2022Article
- School-based programs to prevent adolescent e-cigarette use: A report card.Current problems in pediatric and adolescent health care · 2022Article
- Introduction to the Special Issue "Emerging Trends in Combustible Tobacco and Vaping Product Use".International journal of environmental research and public health · 2022Article
Corrections and comments
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Authors and funding
3 authors at 1 institution in 1 country.
Funding
Abstract
This study aimed to classify and delineate types of user-generated content about the disposable e-cigarette Puff Bar shared on the popular video-based social media platform TikTok. We qualitatively analyzed 148 popular TikTok videos collected in July 2020. During an iterative process of data reduction and thematic analysis, we categorized videos by overarching genres and identified emergent themes. Young adults were engaged at all stages of the research process. Together, videos were viewed over 137 million times on TikTok. Seven genres of Puff Bar content emerged: skits and stories, shared vaper experiences, videos to show off, product reviews, product unboxing, promotion of Puff Bar, and crafts. Videos depicted Puff Bar users' apathy about addiction and a lack of concern of the health effects of e-cigarette use. Additionally, Puff Bar promotion content from underground retailers was extensive and some targeted underage persons. Qualitative analysis of social media content can richly describe emerging online culture and illuminate the motivations of adolescent and young adult e-cigarette use. Social media can facilitate new product adoption; comprehensive e-cigarette regulation and enforcement can counteract these effects by closing loopholes through which new products emerge.
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Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.