ArticleFrontiers in psychology2021
Neural Responses to Mandatory and Voluntary Donation Impact Charitable Giving Decisions: An Event-Related Potentials Study.
Article in Frontiers in psychology, 2021. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 2 papers.
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Who cites it
2 citing papers in PubMed.
- Neural Foundations Supporting Prosocial Behaviors: A Scoping Review of EEG/ERP Evidence During Adolescence and Emerging Adulthood.Psychophysiology · 2026Article
- Charitable crowdfunding donation-intention estimation depending on emotional project images using fNIRS-based functional connectivity.PloS one · 2024Article
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Authors and funding
5 authors.
Funding
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Abstract
The present study aimed to explore the influence of donation amounts on donation decisions in different donation contexts and to reveal the psychological mechanisms. Furthermore, we focused on how to enhance individuals' intention to donate voluntarily. We designed an experiment on donation decisions, employing event-related potentials (ERPs) to probe the effect of psychological mechanisms on donation decisions by detecting the neural basis of donation decision-making. Based on S-O-R (stimulus-organism-response) theory, we used donation contexts and donation amounts (stimuli) to induce psychological activity in the participants (organism) and then influence individual donation decision behaviors (response). Moreover, we applied psychological reactance (PR) theory to discuss the effect of donation context on decisions and the corresponding psychological process. The behavioral results showed that donation contexts (mandatory vs. voluntary) were significantly related to the donation amounts (i.e., less vs. more money that the charity received than money that the participants donated). At the ERP level, compared with mandatory donation, voluntary donation evoked a larger P2 amplitude when the charity received less money. In addition, a larger mean amplitude of LPP was elicited by voluntary donation compared to mandatory donation. This study provides practical implications for charity organizers to guide people to donate voluntarily.
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