ArticleSocial and personality psychology compass2021
Social norms, social identities and the COVID-19 pandemic: Theory and recommendations.
Article in Social and personality psychology compass, 2021. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 51 papers.
What it found
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
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Who cites it
51 citing papers in PubMed.
- Effects of behavioral intervention components to increase COVID-19 testing for African American/Black and Latine frontline essential workers not up-to-date on COVID-19 vaccination: Results of an optimization randomized controlled trial.Journal of behavioral medicine · 2025Trial
- Trial
- Non-compliance with COVID-19 Health Recommendations: Five- and Ten-Month Effects on Mental Health and Academic Self-efficacy Among University Students in Sweden.International journal of behavioral medicine · 2026Article
- A new experimental approach to manipulate social identity and social norms about protective behaviors in a virtual social environment.BMC psychology · 2026Article
- Psychologically informed reminder messages for promoting BRCA1/2 carrier screening: evidence from a large-scale population-based study.European journal of public health · 2026Observational
- Beyond what meets the eye: unveiling dynamics of compliance with preventive measures in the COVID-19 era.BMC public health · 2026Article
- Article
- Economic shock and the erosion of COVID-19 precautionary behavior in Canada during the early pandemic.PloS one · 2026Article
- Factors associated with women's economic, personal and socio-cultural empowerment: analysis of 2022 Kenya demographic and health survey.BMC women's health · 2025Article
- Socio-psychological determinants of scabies contact notification among Dutch students: A qualitative study.PLoS neglected tropical diseases · 2025Article
- Developing social justice competencies: preparing the next generation of health disparities researchers and practitioners.Journal of the National Cancer Institute. Monographs · 2025Review
- Measuring associations among British national identification, group norms and social distancing behaviour during the COVID-19 pandemic: Testing a Social Identity Model of Behavioural Associations (SIMBA).The British journal of social psychology · 2025Article
- The internet usage increases fear of infection with Covid-19.Scientific reports · 2025Article
- Compliance with social norms in the face of risks: Delineating the roles of uncertainty about risk perceptions versus risk perceptions.Risk analysis : an official publication of the Society for Risk Analysis · 2025Article
- Relationship among service accessibility, social norms, herpes zoster vaccination intention of middle-aged and older adults in Chongqing: mediating role of perceived usefulness.Frontiers in public health · 2025Article
- A Method to Explore the Best Mixed-Effects Model in a Data-Driven Manner with Multiprocessing: Applications in Public Health Research.European journal of investigation in health, psychology and education · 2024Article
- Compliance with COVID-19 Physical Distancing Mandates in Oman: The Role of Health Literacy and Internal Health Locus of Control.Health literacy research and practice · 2024Article
- Social identification and risk dynamics: How perceptions of (inter)personal and collective risk impact the adoption of COVID-19 preventative behaviors.Risk analysis : an official publication of the Society for Risk Analysis · 2024Article
- Beyond ideals: why the (medical) AI industry needs to motivate behavioural change in line with fairness and transparency values, and how it can do it.AI & society · 2024Article
- Development and validation of the Environmental Confinement Stressors Scale (ECSS-20).Frontiers in psychology · 2024Article
Corrections and comments
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Authors and funding
4 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
Sustained mass behaviour change is needed to tackle the COVID-19 pandemic, but many of the required changes run contrary to existing social norms (e.g., physical closeness with in-group members). This paper explains how social norms and social identities are critical to explaining and changing public behaviour. Recommendations are presented for how to harness these social processes to maximise adherence to COVID-19 public health guidance. Specifically, we recommend that public health messages clearly define who the target group is, are framed as identity-affirming rather than identity-contradictory, include complementary injunctive and descriptive social norm information, are delivered by in-group members and that support is provided to enable the public to perform the requested behaviours.
Identifiers
What OpenQuestion holds
Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.