ArticleSSM - population health2021
Changes in take-home aerated soft drink purchases in urban India after the implementation of Goods and Services Tax (GST): An interrupted time series analysis.
Article in SSM - population health, 2021. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 10 papers, 2 of them syntheses that pooled it.
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Who cites it
10 citing papers in PubMed, 2 syntheses or guidelines pooled it.
- Effectiveness of sugar taxation policies in Asia and Africa: a systematic review.Frontiers in oral health · 2025Pooled it
- Systematic review on fiscal policy interventions in nutrition.Frontiers in nutrition · 2022Pooled it
- The political economy of novel food taxes and subsidies in India: insights from stakeholder interviews and a scoping review.Health policy and planning · 2026Article
- Understanding Research Approaches to Assess Sugar-Sweetened Beverage Taxation Policy Implementation and Response in Low- and Middle-Income Countries: Results From a Scoping Review.Nutrition reviews · 2026Article
- Taxation of foods high in fat, sugar, and sodium in India: A modelling study of health and economic impacts.PLoS medicine · 2026Article
- Dietary profiles and associated metabolic risk factors in India from the ICMR-INDIAB survey-21.Nature medicine · 2025Article
- Lifestyle Medicine and the Role of the Pediatrician.Indian pediatrics · 2025Review
- Article
- Determinants of Sugar-Sweetened Beverage Consumption Among Adults in Perambalur District of India.Cureus · 2023Article
- Price elasticity and affordability of aerated or sugar-sweetened beverages in India: implications for taxation.BMC public health · 2022Article
Corrections and comments
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Authors and funding
9 authors.
Funding
Abstract
objectivesTaxes on sugar-sweetened beverages (SSB) are increasingly being implemented as public health interventions to limit the consumption of sugar and reduce associated health risks. In July 2017, India imposed a new tax rate on aerated (carbonated) drinks as part of the Goods and Services Tax (GST) reform. This study investigates the post-GST changes in the purchase of aerated drinks in urban India.
methodsAn interrupted time series analysis was conducted on state-level monthly take-home purchases of aerated drinks in urban India from January 2013 to June 2018. We assessed changes in the year-on-year growth rate (i.e. percentage change) in aerated drink purchases with controls for contextual variables.
resultsWe found no evidence of a reduction in state-level monthly take-home aerated drink purchases in urban India following the implementation of GST. Further analysis showed that the year-on-year growth rate in aerated drink purchases increased slightly (0.1 percentage point per month, 95%CI = 0.018, 0.181) after the implementation of GST; however, this trend was temporary and decreased over time (0.008 percentage point per month, 95%CI = -0.015, -0.001).
conclusionsIn India, a country currently with low aerated drink consumption, the implementation of GST was not associated with a reduction in aerated drink purchase in urban settings. Due to the lack of accurate and sufficiently detailed price data, it is not possible to say whether this finding is driven by prices not changing sufficiently. Furthermore, the impact of GST reform on industry practice (reformulation, marketing) and individual behaviour choices (substitution) is unknown and warrants further investigation to understand how such taxes could be implemented to deliver public health benefits.
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