ArticleHealth & place2021
Has public health messaging during the COVID-19 pandemic reflected local risks to health?: A content analysis of tweeting practices across Canadian geographies.
Article in Health & place, 2021. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 10 papers.
What it found
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Who cites it
10 citing papers in PubMed.
- Planning and Implementing Social Media Communication in a Public Health Crisis: An Analytical Perspective.Health promotion journal of Australia : official journal of Australian Association of Health Promotion Professionals · 2026Article
- Clearing the air: evaluating institutions' social media health messaging on wildfire and smoke risks in the US Pacific Northwest.BMC public health · 2024Article
- 'It's quite a balancing act': A qualitative study of parents' experiences and information needs related to the COVID-19 pandemic.Health expectations : an international journal of public participation in health care and health policy · 2024Article
- Exploring communication by public health leaders and organizations during the pandemic: a content analysis of COVID-related tweets.Canadian journal of public health = Revue canadienne de sante publique · 2023Article
- Public Officials' Engagement on Social Media During the Rollout of the COVID-19 Vaccine: Content Analysis of Tweets.JMIR infodemiology · 2023Article
- Profiles of socially isolated community-dwelling older adults during the COVID-19 pandemic: A latent class analysis.Maturitas · 2023Article
- COVID-19 messages targeting young people on social media: content analysis of Australian health authority posts.Health promotion international · 2023Article
- Canadian COVID-19 Crisis Communication on Twitter: Mixed Methods Research Examining Tweets from Government, Politicians, and Public Health for Crisis Communication Guiding Principles and Tweet Engagement.International journal of environmental research and public health · 2022Article
- COVID-19 Vaccine Rollouts and the Reproduction of Urban Spatial Inequality: Disparities Within Large US Cities in March and April 2021 by Racial/Ethnic and Socioeconomic Composition.Journal of urban health : bulletin of the New York Academy of Medicine · 2022Article
- Cross fertilisation of Public Health and Translational Research.Journal of the Indian Institute of Science · 2022Review
Corrections and comments
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Authors and funding
5 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
During the COVID-19 pandemic, public health agencies and decision-makers have used social media to disseminate information, encourage changes to behaviour and promote community supports and resources. Their communications have served to educate the public on risks and initiate the widespread adoption of public health measures to 'flatten the curve'. We conducted a content analysis of COVID-19 Tweets by Canadian public health accounts during the first 6 months of the pandemic to explore differences in Tweeting practices by geography and identify opportunities to improve risk communication. We found that Canadian public health accounts in particular geographic settings did not always apply best practices for health communication. Tweeting practices differed considerably between jurisdictions with varying burdens of COVID-19. Going forward, Tweets authored by public health accounts that promote behaviour change and community-building ought to be utilized whenever risks to health are high to reflect an increase in disease transmission requiring intervention. Our study highlights the need for public health communicators to deliver messaging that is relevant for the levels of risk that their audiences are encountering in a given geographic context.
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Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.