ArticleFrontiers in psychology2021
Message Framing Effects on Individuals' Social Distancing and Helping Behavior During the COVID-19 Pandemic.
Article in Frontiers in psychology, 2021. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 24 papers.
What it found
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
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Who cites it
24 citing papers in PubMed.
- COVID-19 Vaccine Passport and International Traveling: The Combined Effect of Two Nudges on Americans' Support for the Pass.International journal of environmental research and public health · 2021Trial
- Framing vaccination as a collective responsibility increases intentions to vaccinate.Scandinavian journal of public health · 2026Article
- Motivational effectiveness of prosocial public health messaging to reduce respiratory infection risk: a systematic review and meta-analysis.Communications medicine · 2025Article
- Collective wellbeing sacrifices versus superior ego - perspectives on adherence to COVID-19 recommendations in Stockholm, Sweden.International journal of circumpolar health · 2025Article
- Information Prioritization Underpins the Flexible Expression of Social Preferences Under Time Constraints.Social psychological and personality science · 2025Article
- Behavioral nudges in social media ads show limited ability to encourage COVID-19 vaccination across countries.PNAS nexus · 2024Article
- Review
- Pandemic lockdowns: who feels coerced and why? - a study on perceived coercion, perceived pressures and procedural justice during the UK COVID-19 lockdowns.BMC public health · 2024Article
- The Effects of Emotion, Spokesperson Type, and Benefit Appeals on Persuasion in Health Advertisements: Evidence from Macao.Behavioral sciences (Basel, Switzerland) · 2023Article
- Effects of Prosocial and Hope-Promoting Communication Strategies on COVID-19 Worry and Intentions for Risk-Reducing Behaviors and Vaccination: Experimental Study.JMIR formative research · 2023Article
- Article
- Children's moral reasoning about self- versus other-benefiting public health measures.Journal of experimental child psychology · 2023Article
- Moral, self-interested, and social motivation each predict compliance with social distancing rules: utilitarianism is an indirect positive predictor.BMC psychology · 2023Article
- Persuasive Messages for Improving Adherence to COVID-19 Prevention Behaviors: Randomized Online Experiment.JMIR human factors · 2023Article
- Perceived coercion, perceived pressures and procedural justice arising from global lockdowns during the COVID-19 pandemic: A scoping review.PLOS global public health · 2023Article
- Article
- Prosocial nudges and visual indicators increase social distancing, but authoritative nudges do not.Proceedings of the National Academy of Sciences of the United States of America · 2022Article
- To distance or to help: People's ambivalent attitude towards residents from the COVID-19 epicenter.Current psychology (New Brunswick, N.J.) · 2022Article
- Helping While Social Distancing: Pathogen Avoidance Motives Influence People's Helping Intentions during the COVID-19 Pandemic.International journal of environmental research and public health · 2021Article
- Don't get it or don't spread it: comparing self-interested versus prosocial motivations for COVID-19 prevention behaviors.Scientific reports · 2021Article
Corrections and comments
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Authors and funding
2 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
This research responds to urgent calls to fill knowledge gaps on COVID-19 (new coronavirus) in communicating social distancing messages to the public in the most convincing ways. The authors explore the effectiveness of framing social distancing messages around prosocial vs. self-interested appeals in driving message compliance and helping behavior. The results show that when a message emphasizes benefits for everyone in society, rather than solely for the individual, citizens find the message more persuasive to engage in social distancing, and also more motivating to help others. The results further demonstrate that the proposed effects are higher for individuals who have a lower locus of control and lower fear of coronavirus as prosocial messages lead them to feel a joint responsibility in protecting from the pandemic. Theoretical and practical implications of the results are discussed.
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Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.