ArticleNicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco2021
#FlavorsSaveLives: An Analysis of Twitter Posts Opposing Flavored E-cigarette Bans.
Article in Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco, 2021. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 18 papers.
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Who cites it
18 citing papers in PubMed.
- Smokers' Likelihood to Engage With Information and Misinformation on Twitter About the Relative Harms of e-Cigarette Use: Results From a Randomized Controlled Trial.JMIR public health and surveillance · 2021Trial
- Demographic predictors of menthol cigarette and flavored e-cigarette restriction policy support among a cross-sectional sample of U.S. adults.BMC public health · 2026Article
- Tobacco control policies discussed on social media: a scoping review.Tobacco control · 2026Article
- #Discreetshipping: Selling E-cigarettes on TikTok.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2025Article
- A mixed-methods analysis of a do-it-yourself e-cigarette community on Reddit.Tobacco prevention & cessation · 2025Article
- Article
- Discussion of Heated Tobacco Products on Twitter Following IQOS's Modified-Risk Tobacco Product Authorization and US Import Ban: Content Analysis.Journal of medical Internet research · 2024Article
- Assessing the public discourse on Twitter: Reactions to the JUUL e-cigarettes ban in the United States.Tobacco induced diseases · 2024Article
- Twitter Sentiment About the US Federal Tobacco 21 Law: Mixed Methods Analysis.JMIR formative research · 2023Article
- An Analysis of Twitter Posts About the U.S. Food and Drug Administration's Menthol Ban.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2023Article
- The Experiences of Stakeholders Using Social Media as a Tool for Health Service Design and Quality Improvement: A Scoping Review.International journal of environmental research and public health · 2022Article
- Text mining tweets on e-cigarette risks and benefits using machine learning following a vaping related lung injury outbreak in the USA.Healthcare analytics (New York, N.Y.) · 2022Article
- Responses to potential nicotine vaping product flavor restrictions among regular vapers using non-tobacco flavors: Findings from the 2020 ITC Smoking and Vaping Survey in Canada, England and the United States.Addictive behaviors · 2022Article
- Attitudes towards the 'Shisha No Thanks' campaign video: Content analysis of Facebook comments.Tobacco induced diseases · 2022Article
- Cannabis Vaping Among Youth and Young Adults: a Scoping Review.Current addiction reports · 2022Article
- Characteristics of and User Engagement With Antivaping Posts on Instagram: Observational Study.JMIR public health and surveillance · 2021Observational
- Digital Surveillance to Identify California Alternative and Emerging Tobacco Industry Policy Influence and Mobilization on Facebook.International journal of environmental research and public health · 2021Article
- Characterizing the tobacco and nicotine information environment for information seekers on YouTube.Digital healthArticle
Corrections and comments
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Authors and funding
9 authors.
Funding
Abstract
backgroundStarting in 2019 policies restricting the availability of flavored e-cigarette products were proposed or implemented in the United States to curb vaping by youth. People took to Twitter to voice their opposition, referencing the phrase "Flavors Save Lives." This study documented the emerging themes pertaining to "Flavors Saves Lives" over a 12-month period.
methodsThe study period was from May 1, 2019, to May 1, 2020. A stratified sampling procedure supplied 2500 tweets for analysis. Posts were classified by one or more of the following themes: (1) Political Referendum; (2) Institutional Distrust; (3) Individual Rights; (4) Misinformation; (5) THC Vaping is the Real Problem; (6) Smoking Cessation; (7) Adult Use; and (8) Not a Bot. The temporal pattern of tweets over the year was examined.
resultsPolitical Referendum (76.5%) and Institutional Distrust (31.3%) were the most prominent themes, followed by Not a Bot (11.0%), Individual Rights (10.4%), Adult Use (8.0%), Smoking Cessation (6.6%), Misinformation (5.9%), and THC Vaping is the Real Problem (3.5%). Total tweet frequencies increased in September 2019 and peaked in November 2019 before returning to relatively low numbers. Political Referendum and Institutional Distrust were consistently the most prevalent themes over time.
conclusionTwitter posts with the phrase "Flavors Save Lives" commonly discussed voting against political incumbents and mentioned distrust of government representatives. Findings demonstrated the possibility of near real-time Twitter monitoring of public opposition to flavor bans. These data may be valuable for designing tobacco control information campaigns in the future. IMPLICATIONS: (a) Starting in 2019 policies restricting the availability of flavored e-cigarette products were proposed or implemented in the United States to curb vaping by youth. (b) This study content analyzed Twitter posts with the phrase "Flavors Save Lives" from a 12-month period to understand opposition to flavor restrictions. (c) Twitter posts commonly discussed voting against political incumbents and mentioned distrust of government representatives. (d) Findings demonstrated the possibility of near real-time Twitter monitoring of public opposition to flavor bans, and contribute to a more comprehensive assessment of different sub-population's responses to current and proposed tobacco control information policies.
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Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.