ArticleInternational journal of environmental research and public health2020
Exploring Influential Factors Including COVID-19 on Green Food Purchase Intentions and the Intention-Behaviour Gap: A Qualitative Study among Consumers in a Chinese Context.
Article in International journal of environmental research and public health, 2020. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 38 papers.
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Who cites it
38 citing papers in PubMed.
- Green food choices under mortality salience: a dual-path mechanism of self-esteem and cultural worldview.Frontiers in nutrition · 2026Article
- Explaining organic food continuance intention: evidence of sustainable consumption in Bangladesh.BMC public health · 2025Article
- Low-Carbon Practices and Cultural Adaptation Among Older Chinese Migrants: Insights from Walking Interviews on Environmental Policy and Social Integration.International journal of environmental research and public health · 2025Article
- Psychological Determinants of Healthy Food Purchase Intention: An Integrative Model Based on Health Consciousness.Nutrients · 2025Article
- Investigating Consumers' Perceptions and Motivations Behind Edible Insects in Greece: A Grounded Theory Approach.Foods (Basel, Switzerland) · 2025Article
- Role of Health-Consciousness on Purchase Intention of Health and Wellness Food: The Serial Mediating Effect of Attitude and Desire.Nutrients · 2025Article
- Mediating Roles of Perceived Quality and Perceived Behaviour Control in Shaping Chinese Consumer's Purchase Intention for Domestic Infant Milk Formula (IMF).Foods (Basel, Switzerland) · 2024Article
- Health-driven mechanism of organic food consumption: A structural equation modelling approach.Heliyon · 2024Article
- Modelling the mass consumption potential of Plant Based Meat: Evidence from an emerging economy.Heliyon · 2024Article
- Intention to purchase halal health supplement online: Lessons learned from the health crisis.Heliyon · 2023Article
- Researcher Perceptions of Involving Consumers in Health Research in Australia: A Qualitative Study.International journal of environmental research and public health · 2023Article
- Factors Influencing Consumers' Organic Food Continuous Purchase Intentions during the Post-Pandemic Era: An Empirical Investigation in China.Foods (Basel, Switzerland) · 2023Article
- Environmentally Responsible Purchase Intention in Pacific Alliance Countries: Geographic and Gender Evidence in the Context of the COVID-19 Pandemic.Behavioral sciences (Basel, Switzerland) · 2023Article
- Does knowledge and concern regarding food supplement safety affect the behavioral intention of consumers? An experimental study on the theory of reasoned action.Frontiers in nutrition · 2023Article
- Internet Use on Closing Intention-Behavior Gap in Green Consumption-A Mediation and Moderation Theoretical Model.International journal of environmental research and public health · 2022Article
- Green-Labelled Rice versus Conventional Rice: Perception and Emotion of Chinese Consumers Based on Review Mining.Foods (Basel, Switzerland) · 2022Article
- Green Trust as a Mediator in the Relationship between Green Advertising Skepticism, Environmental Knowledge, and Intention to Buy Green Food.International journal of environmental research and public health · 2022Article
- How does risk perception of the COVID-19 pandemic affect the consumption behavior of green food?Environment, development and sustainability · 2022Article
- The Covid-19 pandemic and food consumption at home and away: An exploratory study of English households.Socio-economic planning sciences · 2022Article
- Shopping in Reality or Virtuality? A Validation Study of Consumers' Price Memory in a Virtual vs. Physical Supermarket.Foods (Basel, Switzerland) · 2022Article
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3 authors.
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Abstract
This study applied a qualitative approach to investigate the underlying influences on consumers' green food consumption from the intention generation phase to intention execution phase in the perspectives of purchase intention and the intention-behaviour gap (IBG). Additionally, the impact of the "Coronavirus Disease 2019" (COVID-19) pandemic on consumers' green food purchases was explored. Research data were derived from semi-structured in-depth interviews with 28 consumers and analyzed using grounded theory. The findings identified factors that influenced intentions and the IBG in the process of consumers' green food purchases. Specifically, these findings reported that health consciousness, perceived attributes, environmental consciousness, social influence, family structure, and enjoyable shopping experiences were identified as major drivers for generating consumers' green food purchase intentions. High prices of green food, unavailability issues, mistrust issues, and limited knowledge were factors triggering the gap between green food purchase intentions and behaviours. In addition, the results revealed that the COVID-19 crisis increased consumers' green food purchase intentions, whereas the IBG widens as a result of issues of unavailability, price, and panic. These findings will help stakeholders build future policy and suitable strategies to better promote green food consumption in the Chinese context.
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