ArticleFrontiers in psychology2020
Influence of the Framing Effect, Anchoring Effect, and Knowledge on Consumers' Attitude and Purchase Intention of Organic Food.
Article in Frontiers in psychology, 2020. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 12 papers, 1 of them a synthesis that pooled it.
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
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Who cites it
12 citing papers in PubMed, 1 synthesis or guideline pooled it.
- The effectiveness of digital nudging in improving dietary quality: A systematic review of randomized controlled trials.BMC public health · 2025Pooled it
- Understanding purchase intention toward upcycled foods through a consumer education lens: an extended theory of planned behavior approach.Frontiers in nutrition · 2026Article
- Ultra-Processed Foods in the Food Supply: Prevalence, Nutritional Composition and Use of Voluntary Labelling Schemes.Nutrients · 2025Article
- Exploring the Influence of Online Price Anchoring and Attribute Framing on the Likelihood of Hearing Aid Purchases.Audiology research · 2025Article
- How Information Framing Nudges Acceptance of China's Delayed Retirement Policy: A Moderated Mediation Model of Anchoring Effects and Perceived Fairness.Behavioral sciences (Basel, Switzerland) · 2024Article
- Green Purchase Behaviour Gap: The Effect of Past Behaviour on Green Food Product Purchase Intentions among Individual Consumers.Foods (Basel, Switzerland) · 2023Article
- The Influence of Message Framing on Elderly Tourists' Purchase Intentions of Health Services: A Case Study of Guangxi Bama.International journal of environmental research and public health · 2022Article
- Creating a Sincere Sustainable Brand: The Application of Aristotle's Rhetorical Theory to Green Brand Storytelling.Frontiers in psychology · 2022Article
- Influence of Framing Effect on Consumers' Purchase Intention of Artificial Meat-Based on Empirical Analysis of Consumers in Seven Cities.Frontiers in psychology · 2022Article
- Source Credibility and the Information Quality Matter in Public Engagement on Social Networking Sites During the COVID-19 Crisis.Frontiers in psychology · 2022Article
- Effect of Information Framing on Wearing Masks During the COVID-19 Pandemic: Interaction With Social Norms and Information Credibility.Frontiers in public health · 2022Article
- The Roles of Mental Construal Level Theory in the Promotion of University Students' Pro-environmental Behaviors.Frontiers in psychology · 2021Article
Corrections and comments
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Authors and funding
3 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
This article explores consumers' attitude toward and purchase intention of organic food regarding the influence of the framing effect and anchoring effect and the role of knowledge. Our findings suggest that whether message framing describes the benefits of buying organic food or the loss resulting from a failure to buy organic food, significantly influences consumers' attitude and purchase intention. In addition, presenting an anchor price in advertisements also significantly influences consumers' judgment. These results indicate that a negatively framed message induces a more favorable attitude and purchase intention than a positively framed message, a low anchor price is more favorable than a high one, and the interaction effect of framing and anchoring is not significant at the 1% level. Finally, consumers with less organic food knowledge are more susceptible to framing and anchoring effects. These results provide suggestions for appropriate message framing and price anchoring to enhance consumption within the organic industry.
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Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.