ArticleNutrition journal2020
Comparing supermarket loyalty card data with traditional diet survey data for understanding how protein is purchased and consumed in older adults for the UK, 2014-16.
Article in Nutrition journal, 2020. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 24 papers, 2 of them syntheses that pooled it.
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Who cites it
24 citing papers in PubMed, 2 syntheses or guidelines pooled it, 35 citations in OpenAlex.
- Emerging Technologies for Investigating Food Consumer Behavior: A Systematic Review.Comprehensive reviews in food science and food safety · 2025Pooled it
- A systematic review of supermarket automated electronic sales data for population dietary surveillance.Nutrition reviews · 2022Pooled it
- The impact of calorific screening thresholds and weight status when validating UK supermarket transaction records in dietary evaluation: FIO-STRIDE.International journal of obesity (2005) · 2026Article
- A Bayesian approach to aggregated chemical exposure assessment.Journal of exposure science & environmental epidemiology · 2026Article
- The effect of consuming different dietary protein sources at breakfast upon self rated satiety, peptide YY, glucagon like peptide-1, and subsequent food intake in young and older adults.European journal of nutrition · 2025Article
- Food as medicine: white and whole-grain bread consumption in relation to sarcopenia among older adults, insights from the Birjand Longitudinal Aging Study (BLAS).Aging clinical and experimental research · 2025Article
- Shopping Data for Population Health Surveillance: Opportunities, Challenges, and Future Directions.Journal of medical Internet research · 2025Article
- Article
- Overcoming biases of individual level shopping history data in health research.NPJ digital medicine · 2024Review
- The dynamics in food selection stemming from price awareness and perceived income adequacy: a cross-sectional study using 1-year loyalty card data.The American journal of clinical nutrition · 2024Article
- Article
- Supermarket Transaction Records In Dietary Evaluation: the STRIDE study: validation against self-reported dietary intake.Public health nutrition · 2023Article
- Emulsifiers in ultra-processed foods in the UK food supply.Public health nutrition · 2023Article
- Understanding Public Attitudes and Willingness to Share Commercial Data for Health Research: Survey Study in the United Kingdom.JMIR public health and surveillance · 2023Article
- The Food4Years Ageing Network: Improving foods and diets as a strategy for supporting quality of life, independence and healthspan in older adults.Nutrition bulletin · 2023Article
- Association Between Purchase of Over-the-Counter Medications and Ovarian Cancer Diagnosis in the Cancer Loyalty Card Study (CLOCS): Observational Case-Control Study.JMIR public health and surveillance · 2023Observational
- Fish, Seafood, and Fish Products Purchasing Habits in the Spanish Population during COVID-19 Lockdown.International journal of environmental research and public health · 2022Article
- Public attitudes towards sharing loyalty card data for academic health research: a qualitative study.BMC medical ethics · 2022Article
- Article
- Removing seasonal confectionery from prominent store locations and purchasing behaviour within a major UK supermarket: Evaluation of a nonrandomised controlled intervention study.PLoS medicine · 2022Article
Corrections and comments
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Authors and funding
7 authors at 5 institutions in 1 country.
Funding
Abstract
backgroundOur ability to understand population-level dietary intake patterns is dependent on having access to high quality data. Diet surveys are common diet assessment methods, but can be limited by bias associated with under-reporting. Food purchases tracked using supermarket loyalty card records may supplement traditional surveys, however they are rarely available to academics and policy makers. The aim of our study is to explore population level patterns of protein purchasing and consumption in ageing adults (40 years onwards).
methodsWe used diet survey data from the National Diet and Nutrition Survey (2014-16) on food consumption, and loyalty card records on food purchases from a major high street supermarket retailer (2016-17) covering the UK. We computed the percentage of total energy derived from protein, protein intake per kg of body mass, and percentage of protein acquired by food type.
resultsWe found that protein consumption (as the percentage of total energy purchased) increased between ages 40-65 years, and declined thereafter. In comparison, protein purchased in supermarkets was roughly 2-2.5 percentage points lower at each year of age. The proportion of adults meeting recommended levels of protein was lowest in age groups 55-69 and 70+. The time of protein consumption was skewed towards evening meals, with low intakes during breakfast or between main meals. Meat, fish and poultry dominated as sources of protein purchased and consumed, although adults also acquired a large share of their protein from dairy and bread, with little from plant protein.
conclusionsOur study provides novel insights into how protein is purchased and consumed by ageing adults in the UK. Supermarket loyalty card data can reveal patterns of protein purchasing that when combined with traditional sources of dietary intake may enhance our understanding of dietary behaviours.
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