ArticleJornal de pediatria
Food content on children movies from 2013 to 2018: taking food processing into account.
Article in Jornal de pediatria. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 2 papers.
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Who cites it
2 citing papers in PubMed.
- How Does the Ultra-Processed Food Industry Drive Consumption Through Product Design and Marketing? Mapping a Complex Commercial System According to Expert Mental Models and Evidence Review.Obesity reviews : an official journal of the International Association for the Study of Obesity · 2026Review
- Ultraprocessed Foods in Popular Children's Television Series.Preventing chronic disease · 2026Article
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Authors and funding
3 authors.
Funding
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Abstract
objectiveMovies and TV programs directed to children contain food information that can potentially negative influence their food consumption. The NOVA classification is a useful system for monitoring food informational environment. Therefore, this study aimed to evaluate food content on children movies using the NOVA classification.
methodsThe 13 top box office children movies released from 2013 to 2018 were evaluated. Each food reference was classified as unprocessed or minimally processed, processed and ultra-processed food (UPF) and as positive, negative, and neutral message transmitted.
resultsOne hundred and ninety-eight (n=198) scenes that contained 555 food references were included. The frequency of references to unprocessed and minimally processed foods (60.1%) was similar to references of UPF (59.1%). Fruit/vegetables and sweets represented 37.9% of food appearances each. Scenes containing fruit/vegetables conveyed more negative (62.5%) or neutral messages (49.3%) than positive (26.4%). UPF scenes contained more positive (70.9%) and negative content (75.0%) than neutral (37.3%). Regarding UPF subcategories, sweets scenes were more positive (49.1%) than neutral (22.4%) and fast food meals scenes were more negative (37.5%) than neutral (5.9%).
conclusionsUPF, unprocessed food, and minimally processed foods have similar frequency in the movies. Except for fast food meals, UPF were commonly more associated with positive situations and unprocessed and minimally processed foods were more commonly associated with negative contexts.
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