ArticleInternational journal of environmental research and public health2020
How to Influence Rural Tourism Intention by Risk Knowledge during COVID-19 Containment in China: Mediating Role of Risk Perception and Attitude.
Article in International journal of environmental research and public health, 2020. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 41 papers.
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Who cites it
41 citing papers in PubMed.
- Convergence and diversity: how collective risk perception shapes public compliance behaviour - a case study of China's Covid-19 response.Health research policy and systems · 2025Article
- Exploring Chinese Consumers' Attitudes Towards Pet Nutritional Products and Their Continuous Purchase Intentions: A Dual-Phase Analysis Using SEM and ANN.Behavioral sciences (Basel, Switzerland) · 2025Article
- The impact of residents' knowledge and perception of marine sports tourism destinations on post-COVID-19 tourism attitudes: the mediating effect of tourism acceptance and moderating effect of place identity.Frontiers in sports and active living · 2025Article
- Chinese Consumers' Attitudes toward and Intentions to Continue Using Skill-Sharing Service Platforms.Behavioral sciences (Basel, Switzerland) · 2024Article
- Visitor preferences in rural gastronomic tourism environment and the related design implications.Heliyon · 2024Article
- Hedonic Risk Preference Associated with High-Risk Behaviors under COVID-19 Pandemic among Medical Students in Japan.International journal of environmental research and public health · 2023Article
- Impact of COVID-19 Pandemic on Tourist Travel Risk Perception and Travel Behaviour: A Case Study of Poland.International journal of environmental research and public health · 2023Article
- Social carrying capacity and emotion dynamics in urban national parks during the COVID-19 pandemic.Journal of outdoor recreation and tourism · 2023Article
- Reprint of: Exploring tourists' motivations, constraints, and negotiations regarding outdoor recreation trips during COVID-19 through a focus group study.Journal of outdoor recreation and tourism · 2023Article
- Understand Delegates Risk Attitudes and Behaviour: The Moderating Effect of Trust in COVID-19 Vaccination.International journal of environmental research and public health · 2023Article
- Applying a Goal-Directed Behavior Model to Determine Risk Perception of COVID-19 and War on Potential Travelers' Behavioral Intentions.International journal of environmental research and public health · 2023Article
- Exploring the motivations for rural tourism in China during the COVID-19: The existence of a single motivation.PloS one · 2023Article
- Risk Perception of COVID-19 as a Cause of Minority Ethnic Community Tourism Practitioners' Willingness to Change Livelihood Strategies: A Case Study in Gansu Based on Cognitive-Experiential Self-Theory.International journal of environmental research and public health · 2022Article
- Research on the Influence Mechanism of Intention to Proximity Travel under the COVID-19.Behavioral sciences (Basel, Switzerland) · 2022Article
- Article
- Risk, Obligation, and Public Noncompliance with Mobility Directives in China during the COVID-19 Pandemic.International journal of environmental research and public health · 2022Article
- Effects of Attitudes towards Exercise Behaviour, Use of Sports Apps and COVID-19 on Intentions to Exercise.Journal of personalized medicine · 2022Article
- The Role of COVID-19 Vaccine Perception, Hope, and Fear on the Travel Bubble Program.International journal of environmental research and public health · 2022Article
- Predicting preventive travel behaviors under the COVID-19 pandemic through an integration of Health Belief Model and Value-Belief-Norm.Tourism management perspectives · 2022Article
- COVID-19 vaccine-induced recovery and the implications of vaccine apartheid on the global tourism industry.Physics and chemistry of the earth (2002) · 2022Article
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Authors and funding
2 authors.
Funding
Abstract
With both cost and safety taken into account in the context of the life-threatening COVID-19 pandemic globally, rural tourism is expected to be the top choice for Chinese residents for relaxation and enhancing parent-child relationships. In this paper, a structural equation (SEM) model was proposed to compare risk knowledge, risk perception, risk aversion attitudes and behavioral intentions towards rural tourism. According to the empirical results, there was a large proportion of tourists showing preference for rural tourism recently. Potential participants in rural tourism paid most attention to the performance realization and time cost of scenic spots, while the psycho-social risk posed by COVID-19 had little impact. The inherent risk nature of risk aversion attitudes made knowledge of the pneumonia risk less effective in reducing tourists' intentions, while knowledge of the pneumonia risk was more effective in alleviating the risk perception that potential tourists have towards rural tourism. With regard to travel intention and recommendation intention of rural tourism, the negative impacts of risk aversion attitude were more considerable compared to risk perception. Meanwhile, the parallel mediating effect of risk perception and risk aversion attitude in rural tourism needed to be taken into consideration together.
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